Digital Content Coordinator
About The Position
The Digital Content Coordinator supports the Arizona Game and Fish Department’s strategic marketing and communications efforts and helps demonstrate the Department’s value to the public. The role plans and develops short- and long-term digital communications strategies across channels including the website, social media, and email. It develops ideas and content to promote the Department’s mission, goals, programs, and activities, with the aim of broadening audience attention and engagement and achieving measurable results. The coordinator supervises and provides day-to-day support to the website content and social media teams, including acting as a team leader and working with content management systems. The position is based in Phoenix and may offer remote work within Arizona, depending on business needs and continued performance. The role requires a current, valid state-issued driver’s license appropriate to the assignment. Newly hired State employees must successfully complete E-Verify.
Requirements
- Knowledge of communications, social media, and outreach and engagement principles, practices, and procedures.
- Knowledge of professional research and writing practices.
- Knowledge of online platforms, including Facebook, X, Instagram, and LinkedIn, and their formats, audiences, and usage standards.
- Experience developing and implementing short- and long-term communications strategies tied to goals.
- Skill in digital marketing and analytics, including using measurement and analytical tools to assess outcomes and adjust strategies.
- Skill working with website content platforms and updating websites; web development or HTML is not required.
- Skill working with social media management platforms and email marketing development and tools.
- Ability to use computer hardware and software, including Google Workspace, Adobe Creative Cloud, Microsoft Office, and other applications on Mac and PC.
- Ability to lead a team positively and engagingly; communicate complex concepts clearly; stay organized and detail-oriented; prioritize projects and meet deadlines; and produce engaging copy according to Associated Press style guidelines.
- Possession of and ability to retain a current, valid state-issued driver’s license appropriate to the assignment.
- The preferred candidate will have a bachelor’s degree in marketing, communications, digital media, journalism, public affairs, or a related area; five years of experience across digital marketing areas such as web content, digital media, social media, and email; and three years of supervisory experience.
Nice To Haves
- Passion for conserving and protecting Arizona’s wildlife resources.
- Experience as a collaborative team leader who fosters a positive work environment.
- Comfort providing strategic support while performing direct day-to-day work as needed.
- Ability to work effectively with internal Creative, Marketing, Public Affairs, and IT groups.
- Excellent writing and interpersonal skills, including communicating complex information meaningfully to diverse online audiences.
- Bachelor’s degree in marketing, communications, digital media, journalism, public affairs, or a related area.
- Five years of experience across a variety of digital marketing areas, such as web content, digital media, social media, and email.
- Three years of supervisory experience.
Responsibilities
- Measure, evaluate, and report on digital marketing and communications efforts; monitor effectiveness, review metrics, and revise strategies based on results.
- Develop, maintain, implement, and update short- and long-term digital communications plans and strategies.
- Supervise and support the web content and social media managers in their day-to-day work.
- Write copy for multiple digital platforms according to the best practices for each.
- Create clear, engaging content for different audiences and communicate complex concepts in language the public can understand.
Benefits
- 13 days of vacation
- 12 sick days
- 10 paid holidays
- Tuition Reimbursement Program
- Participation in the Arizona State Retirement System
- Health care options
- Vision care, dental care, pharmacy benefits, and flexible spending account options
- Life, long-term disability, and short-term disability insurance options
- Paid Parental Leave program
- Additional benefit programs
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What This Job Offers
Job Type
Full-time
Career Level
Manager
