Customer Sales Lead, Target

Campbell's•Minneapolis, MN
•$117,600 - $161,700•Hybrid

About The Position

The Customer Sales Lead is responsible for developing and implementing joint business plans for Target and Target.com. The role proactively manages, monitors, evaluates, and updates the overall business plan to meet or exceed volume, profit, and share objectives. It also implements Campbell’s brand strategies and tactics with Target by working with internal and external decision makers and using insights to support customer decisions. The position owns the customer P&L and trade management, develops forecasts, evaluates programs, and works across sales planning, marketing, supply chain, category management, finance, and brand teams. It supports the Soup, Broth, Specialty, and Frozen categories and is a hybrid role requiring three days per week in the Minneapolis, Minnesota office.

Requirements

  • Bachelor’s degree.
  • At least 6 years of relevant experience in the CPG industry.
  • Sales experience, preferably with Target and ecommerce, with a CPG focus.
  • Strong written and verbal communication skills.
  • Excellent problem-solving skills.
  • Strong analytical thinking and analysis capability.
  • Ability to pull and use syndicated data such as IRI or Nielsen.
  • Ability to negotiate and sell.
  • Strong interpersonal and influencing skills.
  • Ability to gain access to and conduct meetings with senior-level decision makers.
  • Working knowledge of syndicated databases and the technical skills to leverage the data.
  • Strong understanding of and experience with P&L management.

Nice To Haves

  • Category and brand knowledge.
  • Knowledge of supply chain operations.
  • Ability to travel 10%–20%.

Responsibilities

  • Lead the joint business planning process and annual strategic plan with Target.
  • Manage supplier relationships in assigned categories and develop and execute joint business plans, including sales and margin management through Target’s planning system.
  • Monitor and update the customer’s business plan, including trade budgets, spending, and volume, to achieve sales objectives using the e4 tool.
  • Own the customer P&L and manage trade efficiently in alignment with AOP targets.
  • Develop custom ideas with input from Target and collaboration with Sales Planning, Marketing, Supply Chain, co-packers, and brand teams as appropriate.
  • Create ecommerce solutions to support product availability across click-and-collect, ship-to-home, and delivery channels.
  • Partner to deliver high-quality content across brands.
  • Conduct post-event analyses of programming, consumption, profit, and spending against plan, and use findings to improve future opportunities.
  • Conduct category business strategy sessions addressing business performance, consumer trends, key business drivers, and incremental opportunities, using dedicated Insights and Category Management resources as appropriate.
  • Apply Campbell’s brand strategies and tactics by working with Target decision makers, including buyers, category managers, and merchandising leaders.
  • Lead the customer in executing category assessments.
  • Develop accurate monthly forecasts using shipment, consumption, and inventory data; identify potential risks or threats to forecasts.
  • Sell new items to Target and work with customer personnel to achieve optimal distribution.
  • Use Customer Marketing resources to develop and implement collaborative marketing programs aligned with brand and customer strategies.
  • Assess Target’s competitive position, behaviors, and strategies and determine investment approaches that support revenue, profit, and share growth.
  • Build productive relationships with key customer decision makers and manage multiple customer touchpoints.
  • Manage trade funding in accordance with company standards.
  • Collaborate with cross-functional customer team members and World Headquarters personnel, as required by customer size, complexity, and strategic importance.

Benefits

  • Medical insurance, including coverage for individuals, families, and domestic partners, beginning on the first day of employment.
  • Dental insurance beginning on the first day of employment.
  • Short- and long-term disability insurance.
  • AD&D insurance.
  • Life insurance.
  • Matching 401(k) plan with enrollment available on the first day of employment and immediate vesting.
  • Unlimited sick time.
  • Paid time off.
  • Holiday pay.
  • Free access to the fitness center for employees in WHQ.
  • Access to on-site day care operated by Bright Horizons.
  • Company store.
  • Campbell’s Cares matches employee donations and/or volunteer activity up to $1,500 annually.
  • Employee Resource Groups.
  • Wellness benefits beginning on the first day of employment.
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