Customer Experience, Product Marketing Manager, Cisco IQ

CiscoSan Jose, CA
$196,000 - $284,100

About The Position

The Customer Experience (CX) Marketing team’s role is to differentiate and elevate Cisco as an advanced customer experience that is personalized, proactive, and predictive. As the Product Marketing Manager for Cisco IQ, you will integrate deep market insight and technical acumen to drive product positioning, messaging, and go-to-market (GTM) execution. You are responsible for driving the overarching product marketing strategy and execution for Cisco CX.

Requirements

  • Bachelor’s degree
  • 12 years of related experience

Responsibilities

  • Lead the product marketing vision and narrative for Cisco IQ.
  • Represent product marketing in executive and industry settings, forge strategic partnerships, and drive organization-level changes to processes, tools, and operating models.
  • Define and champion GTM frameworks and best practices for the organization.
  • Develop and implement comprehensive GTM plans for Cisco IQ that are tightly aligned with product roadmaps, sales priorities, and strategic marketing objectives.
  • Define and evolve the narrative for Cisco IQ.
  • Craft positioning and messaging and establish the relevant Bill of Materials (BOM) for Cisco IQ.
  • Institutionalize enablement excellence across the organization.
  • Define metrics and feedback loops, scale best practices cross-portfolio, and tie field readiness directly to revenue outcomes.
  • Shape long-term market bets and adjacencies.
  • Guide large-scale investment decisions (e.g., AI models, deployment patterns) and influence product roadmaps.
  • Identify and promote best practices and process improvements to elevate output quality.
  • Act as the premier subject matter expert for Cisco IQ.
  • Provide value proposition and technical thought leadership that aligns with the product roadmap, demonstrating a clear understanding of the distinctions between service and product value propositions.

Benefits

  • medical, dental and vision insurance
  • a 401(k) plan with a Cisco matching contribution
  • paid parental leave
  • short and long-term disability coverage
  • basic life insurance
  • grants of Cisco restricted stock units
  • 10 paid holidays per full calendar year
  • 1 floating holiday for non-exempt employees
  • 1 paid day off for employee’s birthday
  • paid year-end holiday shutdown
  • 4 paid days off for personal wellness
  • 16 days of paid vacation time per full calendar year (non-exempt)
  • flexible vacation time off program (exempt)
  • 80 hours of sick time off provided on hire date and each January 1st thereafter
  • up to 80 hours of unused sick time carried forward
  • additional paid time away may be requested to deal with critical or emergency issues for family members
  • Optional 10 paid days per full calendar year to volunteer
  • annual bonuses (for non-sales roles)
  • performance-based incentive pay (for sales roles)
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