Creator Growth Director

Veracity Ventures Inc.•Los Angeles, CA
•$150,000 - $200,000

About The Position

The Director, Creator Growth leads the acquisition, recruitment, onboarding, and development of high-performing creators across the organization's creator monetization platforms. This is a commercially focused, sales-oriented leadership position centered on identifying creators who generate measurable affiliate revenue and product sales, building strong creator relationships, and developing partnership opportunities that maximize creator earnings. The selected candidate will initially work hands-on sourcing and recruiting creators while building the strategy, infrastructure, processes, and team needed to scale creator growth. The role calls for expertise in the creator economy, affiliate marketing, social commerce, and creator monetization, along with the ability to build relationships, close partnerships, analyze performance metrics, and develop a scalable acquisition strategy. The position is full-time and permanent. The listed location is Los Angeles, California, with additional approved locations in Texas, Colorado, California, Washington, Nevada, New York, and New Jersey. Work arrangement is hybrid or remote depending on location. Candidates based in Los Angeles or New York are preferred to work from an office approximately two days per week.

Requirements

  • At least 8 years of experience in the creator economy, influencer marketing, affiliate marketing, social commerce, or a closely related field.
  • Proven sales and business development experience, including closing partnerships and building pipelines.
  • Direct experience recruiting and partnering with commerce-driven creators.
  • Strong understanding of affiliate monetization, conversion dynamics, and creator earnings models.
  • Experience onboarding creators into affiliate programs and helping them monetize their content.
  • Deep understanding of the creator ecosystem, including relevant conferences, events, communities, and networking opportunities.
  • Ability to build and manage acquisition pipelines, including sourcing, outreach, engagement, and conversion tracking.
  • Strong relationship-building skills with creators and internal leadership.
  • Excellent communication, negotiation, and persuasion skills.
  • Experience with CRM and pipeline management tools such as HubSpot or Salesforce.
  • Data-driven approach to evaluating GMV, conversion rates, affiliate revenue, and creator earnings.
  • Familiarity with creator platforms and tools, including Instagram, TikTok, LTK, ShopMy, Amazon Storefront, and other affiliate and social commerce platforms.
  • Ability to identify and prioritize high-potential creators using data and analytics.
  • Experience collaborating with marketing, product, and analytics teams.
  • High initiative, accountability, and ownership; self-starter who thrives in a builder environment.
  • Ability to earn trust quickly and build authentic creator relationships.
  • Resilience and persistence when managing longer sales cycles and multiple touchpoints.
  • Commercial mindset focused on measurable business outcomes.

Responsibilities

  • Lead acquisition, recruitment, onboarding, and development of high-performing creators across creator monetization platforms.
  • Personally source and recruit creators while developing the strategy, infrastructure, processes, and team to scale creator growth.
  • Identify creators who generate measurable affiliate revenue and product sales.
  • Build creator relationships and develop partnership opportunities that maximize creator earnings.
  • Build and manage acquisition pipelines, including sourcing, outreach, engagement, and conversion tracking.
  • Use performance metrics and analytics to evaluate GMV, conversion rates, affiliate revenue, creator earnings, and creator potential.
  • Collaborate with marketing, product, and analytics teams.
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