Creative Strategist, Partnership Sales & Activation
About The Position
Bay FC is seeking a Creative Strategist to join our Partnership Sales team. This is a strategy-first role for someone who comes from a creative agency environment and knows how to build a brand narrative from data, cultural insight, fan community, and market intelligence — then frame it as a solution to a brand's actual business problem. You will work closely with the Head of Partnership Sales to develop the ideas, stories, and materials that bring Bay FC partnerships to life. You are not an art director or designer — you are the person who understands our fan, our market, and what Bay FC represents in the Bay Area deeply enough to show a prospective partner exactly where and why their brand belongs inside our world. The best pitches don't sell. They tell a story that allows a brand to recognize itself in a story we've built around them, seeing the path to their own customer, and understanding intuitively that our two brands are stronger together than apart.
Requirements
- 4–7 years in a creative agency, brand strategy, communications planning, or integrated marketing role
- Demonstrated ability to develop strategic narratives and present them to senior audiences through compelling deck work
- A strategy-first thinker who can also physically build the deck, proficiency in Keynote, PowerPoint, and/or Google Slides required
- Strong instincts for brand storytelling, with the ability to connect data and insight to creative ideas
- Comfortable working in ambiguity, responding to rough direction, and producing polished work quickly
- Deep interest in culture, brands, and how they show up in the world — sports, entertainment, media, technology
- Collaborative, low-ego, high-output
Nice To Haves
- sports industry background not required, genuine cultural curiosity and an excitement about providing real solutions to marketers IS required
- Adobe Creative Suite a plus
Responsibilities
- Develop original creative concepts and partnership narratives that connect a prospective partner's brand goals to Bay FC's platform, audience, and cultural moment
- Build and design compelling pitch decks working from deal memos, strategy briefs, and verbal direction, often on tight timelines
- Use data and insights provided by our Business Insights team and market intelligence to surface the "human truths" and industry narratives that make a pitch land
- Track cultural trends, brand behavior, and the broader women's sports landscape to identify angles and opportunities that keep Bay FC's sales story ahead of the conversation
- Translate complex sponsorship packages into clear, two-sided stories: what the partner gets and why it maps directly to their business objectives
- Serve as the main ideation engine for Existing or new partners to assist upsells, renewals, one off opportunities and new Partner pitches.
- Conduct brand and prospect research to tailor each pitch to a specific company's goals, not a generic template
- Contribute to brainstorms and ideation sessions, bringing a brand strategist's POV to partnership concept development
- Maintain and evolve Bay FC's partnership sales presentation standards and library of assets, to position us to move quickly
Benefits
- eligible to receive an annual discretionary bonus
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
