Creative Producer, Growth Marketing
About The Position
AppLovin is seeking a Growth Marketing Creative Producer to lead the execution and delivery of marketing creatives. The role partners closely with Brand and Video Production teams to lead creative strategy and production, owning the pipeline from brainstorming through final delivery for ads supporting brand and performance marketing campaigns. The focus is on a steady flow of creative, testing and iteration, clever ideas, rapid experimentation, and consistently high ad quality, with an understanding of B2B advertising. The position combines creative strategy and operational execution across the full campaign lifecycle. The producer manages multiple stakeholders, evolving priorities, and ambitious timelines while keeping production moving and planning creative deliveries against the marketing calendar and seasonal moments.
Requirements
- Strong creative background and operational expertise.
- Understanding of the full campaign lifecycle, from early concepting to final delivery.
- Ability to steer large-scale marketing initiatives involving multiple stakeholders, evolving priorities, and ambitious timelines.
- Passion for storytelling and marketing.
- Understanding of performance creative and what makes B2B advertising work.
Responsibilities
- Own static and video creative production for Meta, Google, LinkedIn, Twitter, CTV, OOH, and other networks.
- Research and pitch creative concepts aligned with marketing plans.
- Create strong ads while working within brand guidelines.
- Develop media packs for campaigns to share with vendors for ad production.
- Maintain high ad quality and ensure AppLovin is presented appropriately.
- Work with the video production team and external vendors to source or develop required materials and footage; choose an efficient path, including creating assets with design tools and AI or delegating work to vendors.
- Guide approved projects through production and final delivery while managing multiple timelines.
- Plan upcoming creative deliveries in line with the marketing calendar and seasonal moments.
Benefits
- Equity eligibility and other forms of incentive compensation, as applicable.
- Medical, dental, vision, life, and disability insurance.
- 401(k) retirement plan.
- Unlimited discretionary time off.
- 10 paid holidays per year.
- 80 hours of paid sick leave per year.
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What This Job Offers
Job Type
Full-time
Education Level
No Education Listed
