Creative Lead

Intelligent Change

3d•Remote

About The Position

Intelligent Change is seeking a design-led Creative Lead to shape the brand's next chapter. This role is ideal for an exceptional Senior Designer, Art Director, or Design Lead ready for broader creative ownership. The position involves leading creative across brand, campaigns, social, product, packaging, photography, and launches, collaborating closely with the Founder and leaders in Product and Marketing. The Creative Lead will also guide the wider creative ecosystem, including external designers, photographers, videographers, and freelance creative partners. This is a full-time, fully remote contract role, open to candidates worldwide, with a preference for those based in Toronto or Montreal, who can work overlapping hours with ET and GMT time zones. Occasional on-site execution and art direction for shoots and creative productions will be required. The role offers an opportunity to transition from a creative practitioner to a multidisciplinary creative leader, influencing the entire brand experience.

Requirements

Portfolio required. Applications without a portfolio will not be considered
5+ years of experience in graphic design, brand design, art direction, or a related creative discipline
Experience working directly brand-side, or within an agency or studio in a branding capacity
Experience with lifestyle, consumer, wellness, beauty, fashion, publishing, or product-led brands strongly preferred
Exceptional graphic design skills, particularly typography, composition, layout, and visual systems
Experience developing creative concepts for campaigns, product launches, or broader brand initiatives
Direct experience art directing photography and video productions, including pre-production and on-set execution
Experience designing physical products, packaging, print, publishing, or editorial work
Experience designing across social, digital, ecommerce, email, and broader brand channels
Experience briefing and directing photographers, videographers, stylists, freelancers, and other creative partners
Strong proficiency in Adobe Creative Suite and Figma
Proficiency using AI tools such as Claude, Midjourney, and other emerging creative platforms
Strong written, verbal, and presentation skills
Design-led: Your foundation is in graphic design, brand design, or art direction, with exceptional visual taste and strong fundamentals in typography, composition, layout, and image-making
Conceptually strong: You can take an idea beyond an individual asset and think about how it translates into a campaign, launch, product story, or broader creative world
Hands-on: You're an excellent designer who enjoys making the work as much as shaping the idea behind it
Product-minded: Physical products, packaging, print, publishing, materials, and tactile brand experiences genuinely interest you
Multidisciplinary: You care about the entire creative expression of a brand, from design and photography to copy, product, social, and campaigns
Collaborative: You communicate ideas clearly, give thoughtful creative feedback, and work well with people across different disciplines
Curious: Your references extend beyond your immediate category, and you're constantly paying attention to design, fashion, publishing, photography, interiors, culture, and emerging creative work
Ambitious: You're ready for greater creative ownership and excited by the opportunity to grow into a multidisciplinary creative leader
Values-aligned: You have a genuine interest in mindfulness, personal growth, psychology, wellness, or intentional living

Responsibilities

Help shape and evolve the creative expression of Intelligent Change across brand, product, campaigns, social, and content
Develop creative concepts for product launches, campaigns, collaborations, and seasonal moments
Design key creative across digital, social, email, ecommerce, campaigns, retail, and other brand touchpoints
Art direct photography and video, from concepts, references, and shot lists through on-set execution and final selects
Partner with Product Development to concept and design new products, packaging, and printed materials
Work closely with our Senior Editor to bring visual and verbal ideas together across the brand
Brief and direct freelance designers, photographers, videographers, stylists, and other creative partners
Review creative work and provide clear, thoughtful feedback that maintains a high bar for quality and consistency
Bring fresh references, ideas, and creative thinking from design, fashion, publishing, culture, and beyond
Use AI and emerging creative tools thoughtfully across research, ideation, visualization, and execution