Creative Lead

Rocky Talkie•Denver, CO

8d•$105,000 - $125,000

About The Position

This role is for someone who enjoys combining design, storytelling, and technical outdoor products to create clear, compelling creative work. You’ll work closely with brand, marketing, and product teams to bring Rocky Talkie’s story to life through thoughtful, high-quality creative work. This role provides leadership across our creative execution, with a focus on three core areas: creative direction, visual storytelling, and creative production systems. Rocky Talkie has a unique opportunity to build a creative identity that reflects both the craftsmanship of our products and the environments where they’re used. Our customers rely on our radios in demanding conditions, and the creative work that represents our brand should reflect the same level of care, durability, and authenticity. You’ll help shape how Rocky Talkie shows up visually across every customer touchpoint—from product launches and marketing campaigns to educational content and partnerships. As Rocky Talkie grows, we are expanding into new activities and professional use cases where reliability and trust are critical. The creative work that supports these efforts must balance compelling storytelling with clarity and credibility. Experience producing creative work that communicates both inspiration and technical trust is especially valuable in this role. As a small team, every leadership role at Rocky Talkie is highly entrepreneurial and creative. This role requires combining strong creative instincts with hands-on execution and a player-coach mentality.

Requirements

5–8+ years in design, creative direction, or related creative roles
Experience leading a team of designers, photographers, videographers, or other creative partners
Strong understanding of visual storytelling across digital marketing channels
Strong communication and feedback skills
Comfort balancing creative exploration with practical execution and deadlines

Nice To Haves

Experience creating work in the outdoor industry or for technical products.

Responsibilities

Provide leadership and development to internal and external creative teams, including designers, content creators, and creative partners
Set clear priorities, workflows, and standards for how creative work gets produced and delivered
Provide thoughtful feedback that improves the craft and consistency of design, video, photography, and written content
Help identify when and where we should invest in additional internal or external creative support as the brand grows
Lead the visual direction and creative execution for Rocky Talkie across marketing channels
Translate brand strategy into clear, cohesive creative work across campaigns, product launches, and ongoing marketing efforts
Ensure visual consistency across website, ads, email, packaging, social media, and retail materials
Develop and maintain creative standards, templates, and systems that allow the team to produce high-quality work efficiently
Help shape how Rocky Talkie communicates through imagery, design, and video
Guide the development of visual storytelling that reflects real use in demanding outdoor environments
Collaborate with photographers, filmmakers, designers, and writers to produce content that feels authentic and grounded in real experience
Help balance lifestyle storytelling with product clarity and educational value
Manage the creative pipeline for ads, social posts, emails, website content, product packaging, in-store displays, and all other brand assets
Provide hands-on support to the creative team in producing, editing, and finalizing assets when needed
Ensure creative projects move smoothly from concept to production to final delivery
Develop processes that help the team operate efficiently while maintaining a high standard of quality