Lead Creative Strategist

TriviumMiami, FL
$77,000 - $110,000Remote

About The Position

We are looking for a Lead Creative Strategist to act as the "strategic translator" between our Media Buyers and our creative execution team. You aren't just making "pretty" ads; you are building a data-based roadmap to understand why creative works and how to iterate for scale. Reporting directly to the Director of Marketing, you will lead the creative vision and oversee a team of junior strategists to drive repeatable wins for our DTC partners. Success in this role means establishing a structured, repeatable cadence for testing and decision-making. You will bridge the gap between performance data and creative execution.

Requirements

  • 2–5+ years in creative strategy, performance marketing, or content strategy, preferably within a fast-growth agency or DTC environment.
  • Deep understanding of performance marketing concepts (funnels, angles, hooks, testing frameworks).
  • Ability to translate data into creative briefs.
  • Mastery of project management tools (Monday.com), Google Workspace, and AI tools for productivity.
  • Mandatory Alignment with Eastern Time (EST) working hours.

Nice To Haves

  • Experience working in Telehealth is a plus
  • Must have a high-energy and competitor mindset.

Responsibilities

  • Define winning beliefs, angles, and roadmaps.
  • Translate media buyer insights into clear creative direction and briefs.
  • Directly manage and develop two Junior Creative Strategists, overseeing their execution and ensuring professional growth.
  • Lead creative reporting and data-based testing.
  • Identify winning hooks and iterate on assets with surgical precision.
  • Oversee creative trackers and organization, ensuring the creative pipeline is documented and fulfilled according to company SOPs.
  • Work side-by-side with Media Buyers and the Director of Marketing to align creative output with quarterly CPA and ROAS targets.
  • Leverage AI tools to accelerate ideation and analysis while maintaining high strategic judgment and creative quality.

Benefits

  • Up to $110,000 per year.
  • Base Salary: $77,000 USD.
  • Bonuses: Up to $33,000 based on performance team quarterly targets.
  • ~20 days per year (10 days PTO + US Holidays + the week between Christmas and New Year’s).
  • Opportunity to lead a department in a scaling agency.
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