Creative Lead

Vidsy • Toronto, ON

1d • Hybrid

About The Position

We’re looking for a social-first Creative, who lives and breathes social media. As a Creative at Vidsy, you are the visionary behind the scroll. You’ll live at the intersection of creativity and production, turning brand goals into high-performing social content. You’ll spend your days concepting, directing our global Creator community, and collaborating with our in-house Motion Design team to bring ideas to life.If you spend more time on your TikTok FYP than in Photoshop, and you know exactly why a hook works (or doesn't), this is for you.

Requirements

• 4-5 years (plus) - or equivalent experience - working within the creative industry or within social content production.
• Extensive experience being client facing, pitching ideas, getting client buy-in.
• You don't just "use" social; you understand the nuances of TikTok, Meta, and Snap like a pro.
• A showcase of work that depicts your extensive experience creating social first content.
• You can dream up a concept for a beauty brand one hour and a gaming brand the next.
• Comfortable leading client calls and presenting your ideas with conviction.

Nice To Haves

• Experience briefing UGC creators, Editors, and/or motion designers.
• You don't need to be an editor, but you know your way around the Adobe Suite and understand the video production workflow.
• You’re already experimenting with AI tools to speed up ideation or production.

Responsibilities

• Concept & Direct: Develop "social-first" concepts for brands like Pepsi, L’Oreal, Google, and Warner Bros.
• Act as the creative glue between our Strategists, Client Managers, and Motion Designers.
• Brief and direct our external Creator Community to ensure they deliver authentic, high-quality UGC.
• Keep your finger on the pulse of platform shifts (TikTok, Reels, Snap) to ensure our clients are always ahead of the curve.
• Confidently share your creative vision with major enterprise clients.
• Acting as a senior within the Team, mentoring and helping support new additions to the Team.

Benefits

• Competitive Base Salary: In-line with your experience between $70,000 and $85,000 CAD
• Private Healthcare: To keep you feeling your best.
• Flexibility First: Work your way with our virtual-first hybrid approach.
• Generous Time Off: 25 days vacation (+ Public Holidays) to take the breaks you need to recharge.
• Remote Flexibility: Work away from your hub (or in another Vidsy Office) for up to 4 weeks of the year.
• Volunteer Day: Get a paid day off annually to support a cause you care about.
• Wellbeing Focus: Access our wellness programs and Employee Assistance Program.
• Enhanced Parental Leave Polivies: Adaptable to your needs too!
• Eco Impact: Your carbon footprint offset through our Ecologi partnership.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed