Country Launcher - US Market - $300-400k OTE + Equity

Vocca•New York City, NY

3d•Onsite

About The Position

Vocca is seeking a Country Launcher to build, lead, and scale its US organization from the ground up. This is a unique 0→1 leadership role where the individual will initially be hands-on, closing deals alongside founding Account Executives (AEs) to establish standards and market understanding. The role will evolve into leading and coaching a world-class US sales organization, owning the revenue targets, team, sales playbook, and strategy. The company aims to build a sales organization capable of generating tens to hundreds of millions in revenue.

Requirements

5+ years of B2B SaaS sales experience with strong full-cycle closing.
Some experience leading, mentoring, or building a team (leadership experience is a strong plus if ambition and track record are present).
Ability to build 0→1: process, playbook, hiring, forecasting, and culture with high autonomy and comfort in ambiguity.
Extreme ambition to build a sales organization that sells tens to hundreds of millions.
Extreme ownership, humility, and drive to build something meaningful.
Love being close to customers and turning feedback into execution.

Nice To Haves

Experience selling into and building teams selling to healthcare provider organizations (multi-site groups, MSOs, DSOs, health systems) or adjacent health tech.
Experience hiring, scaling, or leading a US sales team.
Experience navigating security/compliance and integration stakeholders in complex deals.
Experience using tools like Attio, Notion, Slack, Apollo (or equivalent).
Existing network in US healthcare operations.

Responsibilities

Build, lead, and scale the US organization from the ground up.
Close early deals personally alongside founding AEs to set the standard and learn the market.
Grow into a pure leader who hires, coaches, and runs a world-class US sales organization.
Own the number, the team, the playbook, and the strategy for the US market.
Become fluent in the product, Ideal Customer Profile (ICP), positioning, and the US buying process for healthcare groups.
Drive pipeline and close deals, turning wins into a repeatable, documented process.
Establish the fundamentals of a sales organization: metrics, forecasting, pipeline reviews, CRM hygiene, and opportunity qualification.
Define the hiring plan and begin building the team by sourcing, interviewing, and making initial hires.
Feed field insights (objections, workflows, integration needs) back to Product and leadership.
Transition from player-coach to leader by hiring, ramping, and coaching a team of AEs and Sales Development Representatives (SDRs).
Own the US sales number end-to-end: pipeline generation, conversion, forecasting, and quota attainment.
Codify the US sales playbook, including ICP, MEDDICC-style process, pricing/packaging, ROI story, and navigation of procurement and security.
Build systems for a scaling organization: compensation plans, territory design, enablement, and a repeatable hiring and onboarding engine.
Lead complex, multi-stakeholder deals for healthcare groups and set the team up to run them independently.