Corporate Ecommerce Manager

Omni Hotels & Resorts•Dallas, TX

14d

About The Position

The Ecommerce Manager will manage the day-to-day activities related to many operational aspects of OmniHotels.com and Booking Engine. This manager will be highly collaborative and work hand-in-hand with our partners and internal stakeholders to ensure optimization of digital experience, drive revenue and guest engagement, while elevating the brand experience. A member of Omni’s Marketing team, this role reports to the Senior Ecommerce Manger.

Requirements

Five years of relevant work experience
Experience executing and measuring A/B test(s)
Exceptional project management experience and communication skills, with ability to deliver results
Experience analyzing data and developing insights
Knowledge of Web Site Analytics Platforms
Ability to stay calm under pressure and prioritize among competing opportunities
Ability to communicate needs effectively between business sponsors and partners, both internal and external.
Proficient in project management methodologies and Microsoft Office Suite products

Nice To Haves

Knowledge of digital privacy policy and management tools a plus (OneTrust, Didomi, Ketch)
Knowledge of UX optimization tools/programs a plus (i.e. Hotjar, Crazy Egg, UserTesting, The Hotel Network etc.…)
Knowledge of hotel operations and familiarity with hotel technical products a plus

Responsibilities

Manage relationships and activities with vendors to ensure use of vendor’s tool/program to its full capabilities.
Oversee performance, user access and product roadmap of 3rd party tools.
Oversee digital privacy policy ensuring websites remain compliant regarding website cookies and data collection.
Manage ADA program in partnership with digital team and development agency to ensure the website is consistently working toward full ADA compliance.
Assist in research and selection of future vendors and digital tools.
Manage A/B testing partner, tool and testing plan.
Develop quarterly A/B testing plan to include brand website and/or booking engine.
Own A/B testing process: setup, execution and data analysis.
Manage UX monitoring tool(s) and plan
Oversee execution of programs and tactics such as: heatmaps, click maps, inline messages, visitor nudges or abandon testing.
Analyze and measure key digital content engagement (i.e. landing pages, video content, custom content)
Consult with internal stakeholders to determine website's desired appearance and functionality.
Synthesize varied sources of input and feedback into a succinct recap for vendor(s), agency(s) and leaders, with rationale behind recommendations.
Troubleshoot and test prototypes and monitor the live deployment of the product.
Contribute to business and system requirements gathering, validating and defining current and future products from cross-functional stakeholders.
Document processes / procedures and provide training to users when applicable.
Assist with minor website edits when available or if needed.
Assist in creating and executing internal and external communications.