Corporate Communications Specialist

GE HealthCareWaukesha, WI
Onsite

About The Position

Reporting to the Director, External Communications, the Communications Specialist is a key operational and strategic contributor to GE HealthCare’s external corporate communications team. This role supports the execution of integrated earned, owned, and emerging media strategies, with a focus on leveraging AI. The ideal candidate is an agile, digitally fluent storyteller who understands how narratives travel across traditional media, social platforms, and has a developing understanding of AI-driven discovery environments. They will help drive efficient processes, strengthen media relationships, and collaborate across a complex organization to increase visibility and engagement in a rapidly evolving communications landscape.

Requirements

  • Bachelor’s degree in Journalism, Communications, Public Relations, English, or related field
  • 0-3 years of experience in corporate communications, media relations, or a PR agency, with demonstrated success contributing coverage across traditional and digital platforms
  • Proven ability to create compelling content across formats (written, digital, and multimedia)
  • Developing understanding of today’s media landscape, including alternative media channels and the influence of AI across channels
  • Familiarity with AI tools and platforms used in content creation, media monitoring, and insights generation (e.g., generative AI, social listening, analytics tools)
  • Excellent written and verbal communication skills, with the ability to translate complex topics into clear, engaging narratives
  • Strong organizational and project management skills, with the ability to manage multiple priorities under tight deadlines
  • Ability to work effectively across a matrixed, global organization

Nice To Haves

  • Digitally and AI fluent : Curious and proactive about how AI is transforming communications, search, and content discovery; able to leverage tools responsibly to enhance output and efficiency
  • News instinct + speed : Demonstrates curiosity and developing news judgment and the ability to identify and act on real-time opportunities in a fast-moving environment
  • Modern storyteller : Skilled in shaping narratives that resonate across earned media, social platforms, and algorithm-driven ecosystems
  • Data-informed communicator : Uses insights and analytics to refine messaging, improve performance, and demonstrate impact
  • Collaborative and influential : Builds strong relationships internally and externally, including with non-traditional media stakeholders

Responsibilities

  • Monitor and analyze media, social, and AI-driven search trends to inform proactive storytelling and rapid response strategies
  • Contribute to content optimization for generative search and AI discovery (GEO)
  • Provide operational and project management support, including implementing AI tools, maintaining tools and systems, refining workflows, and coordinating team processes and meetings
  • Support in developing high-impact corporate communications materials aligned to business priorities, including media pitches, key messages, executive talking points, digital content, and award submissions
  • Support integrated communications campaigns across earned, owned, social, and emerging platforms, ensuring message consistency and channel optimization
  • Create compelling storytelling assets tailored for modern media consumption
  • Partner with business, regional, and functional teams to identify and activate timely storytelling opportunities tied to key moments, industry trends, and company milestones
  • Build and maintain media relationships, including with traditional journalists, independent creators, influencers, and niche industry voices

Benefits

  • medical
  • dental
  • vision
  • paid time off
  • a 401(k) plan with employee and company contribution opportunities
  • life
  • disability
  • accident insurance
  • tuition reimbursement
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