12977-Copywriter - Commerce Creative

Adelphi Group • New York, NY

4d • $60,000 - $70,000 • Hybrid

About The Position

Omnicom Media is seeking a Copywriter to join the creative team supporting the General Mills business. The role is dedicated exclusively to General Mills and partners with internal creative, strategy, and account teams to develop commerce and shopper marketing campaigns across leading retail platforms. Copywriters create work across platforms, using creative talents and problem-solving skills, and manage projects from initial briefing through completion while collaborating with other departments.

Requirements

• Evidence of creative ability or talent, such as a book of work.
• 1–3 years of copywriting experience in an agency setting.
• Strong written, communication, and presentation skills.
• Familiarity with MAC software and Adobe Creative Suite.

Nice To Haves

• Bachelor’s degree in English or Advertising.
• Proven commerce creative experience and understanding of techniques and strategies used by major retail partners to engage shoppers.
• Shopper marketing and/or commerce marketing experience.
• Experience working with consumer packaged goods (CPG) brands.
• Familiarity with retail media and major retailer ecosystems, including Amazon, Walmart, Target, Kroger, and Instacart.
• Experience writing for digital video, social content, and integrated campaigns.

Responsibilities

• Develop creative concepts with Art Directors.
• Create original copy for effective advertising campaigns.
• Work with other departments as a team player to meet the creative needs of the brands.
• Work with internal and external production partners to execute work across various mediums.
• Edit work for presentation to the client.
• Work well under pressure, stay motivated and organized, and accept and address feedback.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed