Copywriter

Adelphi Group•San Francisco, CA

3d•$80,000 - $90,000•Hybrid

About The Position

BBDO is seeking a Copywriter to develop compelling, insight-driven creative that brings brands to life across integrated advertising campaigns. The role crafts engaging messaging and campaign concepts that connect with audiences and support clients’ business objectives across television, digital, social, experiential, CRM, and emerging channels. The ideal candidate is a strong conceptual thinker with a passion for storytelling, an understanding of modern consumer behavior, and a desire to create breakthrough work that drives cultural relevance and business impact. The Copywriter works closely with Art Directors, Designers, and cross-functional agency teams to develop and execute integrated creative work. The role contributes to brand platforms, campaign concepts, creative presentations, client discussions, and agency initiatives, while incorporating feedback and delivering high-quality work on schedule. Omnicom policy requires employees to work in the office at least three days per week, unless additional in-office days are directed by the agency or manager, to the extent permitted by local law.

Requirements

Bachelor’s degree in Advertising, Communications, Journalism, English, Marketing, or a related field.
At least 2 years of experience in an advertising agency, creative agency, or integrated marketing environment.
Portfolio demonstrating strong conceptual thinking and copywriting across multiple channels.
Experience developing creative work for integrated campaigns, including TV, digital, and social platforms.
Strong command of language, storytelling, and brand voice development.
Ability to write short-form and long-form copy with equal proficiency.
Excellent presentation, communication, and collaboration skills.
Strong attention to detail and commitment to creative excellence.
Ability to manage multiple projects and deadlines in a fast-paced agency environment.

Responsibilities

Develop innovative concepts and compelling copy in response to strategic and creative briefs.
Write for TV, video, social media, digital advertising, radio, out-of-home, experiential, CRM, and branded content.
Partner with Art Directors and Designers to create integrated campaign ideas and executions.
Contribute to brand platforms, campaign concepts, and creative presentations.
Ensure copy is on-brand, strategically sound, and aligned with client tone of voice and business objectives.
Translate complex ideas into clear, engaging, persuasive communications.
Create headlines, taglines, scripts, social content, digital experiences, and long-form storytelling.
Support integrated campaigns across channels and touchpoints.
Participate in creative reviews and refine ideas through collaboration and feedback.
Assist with television and video production, including script development and on-set participation when appropriate.
Deliver high-quality work within project timelines and deadlines.
Present work internally to creative leadership, strategy, business leadership, and cross-functional teams.
Participate in client presentations and creative discussions alongside Creative Directors and Associate Creative Directors.
Collaborate with Strategy, Account Management, Media, Production, and Project Management teams.
Incorporate feedback while maintaining the integrity of creative ideas.
Build knowledge of clients’ businesses, industries, competitors, and audiences.
Stay informed about cultural trends, emerging technologies, media innovation, and consumer behavior.
Contribute ideas beyond assigned projects and participate in agency creative culture.
Support new business initiatives and agency pitches as opportunities arise.
Seek opportunities to elevate creative work and craft.