Content & Social Media Manager
About The Position
Conduit Health is hiring a Content & Social Media Manager to own its social media channels and build the content engine supporting the company’s growth. This is a hands-on individual-contributor role for a builder who will work directly with senior leadership and the founders to shape the company’s story and execute it in a fast-paced environment with shifting priorities. The role reports to the Head of Marketing, with resources to move quickly and a path to building a team. The manager will own organic social channels, including Meta, LinkedIn, and Reddit; develop the content roadmap and calendar; create and publish content; and establish scalable processes for producing SEO-minded materials that are useful to patients. The role also involves community management, collaboration with patient experience, measurement and optimization, and support for related marketing and communications initiatives.
Requirements
- At least 3 years of experience in social, content, or brand marketing, in an agency or in-house setting.
- Writing samples or a portfolio of work.
- Hands-on experience managing organic social media accounts.
- Strong writing ability across multiple formats and comfort with fast turnarounds.
- Ability to work effectively in a fast-paced, dynamic environment with shifting priorities.
- Understanding of social platforms and how to use their tools to earn engagement.
- Ability to concept, produce, and publish a high volume of content.
- Ability to use AI to improve workflow and output while maintaining craft and a human touch.
- Thoughtful understanding of the audience and ability to communicate appropriately with people facing serious challenges.
- Interest in joining an early-stage, high-growth, high-impact organization.
Nice To Haves
- Startup experience.
Responsibilities
- Own organic social channels, including Meta, LinkedIn, Reddit, and other platforms; develop the roadmap, expand the company’s presence, manage the calendar, write copy, and publish content.
- Build and manage a scalable content engine covering blog posts, newsletters, case studies, social content, influencer content, white papers, and patient stories.
- Develop processes for producing SEO-minded, valuable content at scale, deciding what is produced in-house and what is resourced externally.
- Engage with communities and manage brand sentiment across Facebook groups, Reddit threads, LinkedIn posts, advertisements, and other channels.
- Partner with patient experience to connect patients with appropriate members of the team.
- Work with leadership and founders to sharpen how Conduit communicates with patients, caregivers, partner organizations, health plans, and other audiences.
- Collaborate on influencer and affiliate marketing, one-pagers, collateral, FAQs, and communications as needed.
- Define measures of success and use data to assess performance and adjust strategy.
- Within the first 90 days, launch a consistent LinkedIn and Meta presence; build a content playbook with a calendar, voice guidelines, templates, and review process; publish initial SEO-driven guides and case studies; and demonstrate early movement in SEO, engagement, and audience growth.
Benefits
- Competitive salary and performance-based incentives.
- Flexible hybrid work environment.
- Unlimited PTO and company holidays.
- Full medical, dental, and vision coverage.
- Direct mentorship and growth opportunities.
- Opportunity to help shape and scale operations at a fast-growing healthcare startup.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
