Content Production Lead

Medtronic•Minneapolis, MN
•$107,200 - $160,800•Onsite

About The Position

The Content Production Lead manages the planning, prioritization, development, and delivery of short-form content across enterprise channels. This people leadership role oversees content production operations, manages a team of content producers, coordinates cross-functional stakeholders, and establishes scalable workflows that support high-volume content creation, optimization, and asset reuse while aligning with audience, channel, and campaign priorities. The role partners with Brand Storytelling, Channel, Campaign, Creative, Communications, Paid Media, and Digital teams to plan, produce, optimize, and scale content across enterprise platforms. It also develops production processes, governance, and responsible AI-enabled workflows to improve content quality, efficiency, and reuse. The position is based onsite at Medtronic Operational Headquarters in Minneapolis, Minnesota.

Requirements

  • Bachelor's degree and 5+ years of experience leading content production, editorial operations, social content production, digital storytelling, communications programs, or content operations; or an advanced degree and 3+ years of experience.
  • Experience leading content production workflows and coordinating cross-functional stakeholder groups.
  • Experience developing scalable processes, governance models, workflow improvements, and content production standards.
  • Experience using project management, workflow management, or content operations platforms to manage work and production schedules.
  • Experience using analytics, audience insights, performance reporting, and AI-enabled tools to support content production and optimization.

Nice To Haves

  • Experience managing content producers or creative production teams.
  • Experience supporting enterprise social media, digital marketing, content marketing, or integrated communications programs.
  • Experience producing social-first content, short-form video, and platform-specific digital content.
  • Experience implementing AI-enabled content operations, content reuse strategies, or editorial workflow automation.
  • Experience working with content management systems, digital asset management platforms, and enterprise publishing tools.

Responsibilities

  • Lead a team of content producers responsible for creating and delivering short-form content across enterprise channels.
  • Translate approved content priorities, campaign needs, and channel requirements into production plans, schedules, and deliverables.
  • Coordinate with Brand Storytelling, Creative, Communications, Digital, Paid Media, Campaign, and Channel teams to manage intake, workflows, reviews, approvals, and asset delivery.
  • Develop and implement scalable production processes, templates, governance models, and content operations standards that improve speed, consistency, and collaboration.
  • Identify, pilot, and operationalize responsible AI-enabled workflows for content planning, ideation, drafting, optimization, metadata management, asset reuse, and performance reporting.
  • Use audience insights, content performance data, search trends, and social listening findings to inform content development and optimization decisions.
  • Manage competing priorities, resources, dependencies, and production timelines across concurrent initiatives.
  • Monitor content production performance and drive continuous improvements in content quality, efficiency, discoverability, and reuse.

Benefits

  • Competitive salary and flexible benefits package.
  • Short-term incentive through the Medtronic Incentive Plan (MIP).
  • Health insurance.
  • Dental insurance.
  • Vision insurance.
  • Health Savings Account.
  • Healthcare Flexible Spending Account.
  • Life insurance.
  • Long-term disability leave.
  • Dependent daycare spending account.
  • Tuition assistance or reimbursement.
  • Simple Steps global well-being program.
  • Incentive plans.
  • 401(k) plan with employer contribution and match.
  • Short-term disability.
  • Paid time off.
  • Paid holidays.
  • Employee Stock Purchase Plan.
  • Employee Assistance Program.
  • Non-qualified Retirement Plan Supplement, subject to IRS earning minimums.
  • Capital Accumulation Plan, available to Vice Presidents and above or subject to IRS earning minimums.
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