Content Producer

Bigge Crane and Rigging Co.•Houston, TX

About The Position

Bigge Crane and Rigging is seeking a hands-on, one-person Content Producer to create video and photo content that showcases the crane industry, Bigge’s projects, equipment, and employees. The producer independently plans, shoots, edits, and publishes videos from start to finish, working at active job sites and Bigge yards, including locations around the country. The marketing lead sets the content calendar and helps plan video messaging, while the producer is responsible for the shots and production. The role also owns Bigge’s social channels, manages paid social advertising, tracks organic and paid performance, and prepares reports and recommendations. Content may include project and heavy-lift features, equipment arrivals, employee and leadership interviews, recruiting videos, tutorials, and cinematic crane footage. The producer adapts material for social, web, and customer-facing use, captures still photos, secures required approvals, and organizes the media library. Bigge provides production equipment, including a drone, DJI Osmo handheld gimbal camera, and editing software, with additional gear as needed. Crane or heavy-equipment experience is not required; the company will teach the industry.

Requirements

  • A portfolio demonstrating video personally planned, shot, and edited; a portfolio link is required to apply, and applications without one will not be considered.
  • Proven ability to produce a complete video independently, from planning through final export.
  • Experience creating vertical short-form social video and horizontal video for longer formats or the web.
  • Working knowledge of major social media platforms, their formats, and best practices.
  • Familiarity with paid social advertising, targeting, and performance reporting.
  • Obtain an FAA Part 107 Remote Pilot Certificate within 90 days of hire if not already certified; Bigge pays for the exam.
  • Valid driver’s license and ability to travel, including overnight travel.
  • Comfort working outdoors in all weather on active job sites and in equipment yards.
  • Self-directed and organized, with the ability to manage several projects and deadlines at once.
  • Ability to plan and run a shoot independently, from shot list to wrap.
  • Solid camera, lens, audio, and lighting skills, and ability to shoot well-composed video and photos.
  • Comfort conducting on-camera interviews with people ranging from field crews to executives.
  • Ability to capture smooth handheld and aerial footage with a gimbal and drone.
  • Ability to edit video to a professional standard, including sound mixing, color correction, graphics, and captions.
  • Ability to edit and retouch photos, format and export video for social channels and the web, schedule posts, run paid campaigns, read social analytics, and maintain an organized, searchable media library.
  • Ability to carry camera equipment and stay on foot for long outdoor workdays in all weather.

Nice To Haves

  • FAA Part 107 Remote Pilot Certificate held at hire, with drone-flying experience.
  • Hands-on experience running paid social campaigns.
  • Experience with social media scheduling and analytics platforms.
  • Motion graphics skills.
  • Experience shooting interview- or documentary-style video.

Responsibilities

  • Independently plan, shoot, edit, mix sound, add graphics and captions, and export videos for relevant platforms.
  • Plan shots, shot lists, and interview questions, and coordinate shoot timing and access with job-site, shop, and yard teams.
  • Film on active job sites and at Bigge yards, including locations around the country.
  • Conduct on-camera interviews with field crews, employees, and executives.
  • Produce project and heavy-lift features, equipment-arrival videos, crew and employee interviews, recruiting videos, tutorials, leadership videos, and cinematic crane footage.
  • Create vertical short-form and longer horizontal video, along with versions for Bigge’s website and sales team.
  • Capture still photos alongside video on each shoot and fly drones for aerial footage when approved by the site and customer.
  • Obtain internal, customer, and partner approvals before publishing content.
  • Organize, label, and archive footage so it can be found and reused.
  • Own Bigge’s social channels, including profiles, uploads, titles, descriptions, and thumbnails.
  • Publish and schedule content according to the marketing lead’s content calendar, adjusting plans when project dates or opportunities change.
  • Prepare captions and post copy with messaging support from the marketing team.
  • Monitor social comments and messages and route questions to the appropriate team.
  • Plan, launch, and manage paid social campaigns, including campaigns promoting videos, recruiting, and equipment.
  • Obtain marketing lead approval for paid advertising spend before campaigns go live; set targeting and adjust campaigns based on results.
  • Track organic and paid performance across channels and report paid results alongside organic results.
  • Prepare regular performance reports with results, trends, and recommendations, using findings to shape future shoots and edits.
  • Travel to job sites and Bigge yards around the country, approximately once a month, with overnight travel as part of the role.
  • Carry camera gear and remain on foot for long days outdoors in all weather.

Benefits

  • Competitive pay and a matching 401(k) plan.
  • Vacation, company holidays, and sick days.
  • Flexible spending accounts and a Health Savings Account.
  • Reimbursement plan for the company Bring Your Own Device (BYOD) Policy.
  • Bigge provides production equipment, including a drone, DJI Osmo handheld gimbal camera, and video editing software, with additional gear as needed.
  • Bigge pays for the FAA Part 107 exam if the certificate is needed after hire.
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