Content Marketing Manager

DealMaker

3d • CA$110,000 - CA$110,000

About The Position

DealMaker is a fast-growing fintech company revolutionizing the capital markets ecosystem with a mission to make online capital raising mainstream. We empower founders, CEOs, and operators to raise capital digitally, both from their own communities and through strategically marketed campaigns. No other platform provides an end-to-end solution like ours—and our track record speaks for itself, with over $2B raised across 1,000+ campaigns. We power the largest online capital raises for customers like EnergyX ($88M), Green Bay Packers ($65M), Miso Robotics ($72M+), Monogram Orthopaedics (Nasdaq:MGRM) and many others, with 3 IPOs in the past year alone. We are quickly expanding our horizons and are seeking talented team members to join us on our journey to transform the global capital market.

Requirements

• Proven experience writing and editing long-form B2B content — blogs, reports, case studies — and you know how to make technical subject matter compelling without dumbing it down.
• Have built or owned a content strategy before, not just executed against one, and you understand how content maps to demand generation and pipeline.
• Know how to work cross-functionally: you can pull insights from a Sales call, pressure-test messaging with Product Marketing, and ship on deadline without hand-holding.
• Use SEO and AEO principles to drive discoverability, you track performance data fluently, and you make content decisions based on what the numbers say — not gut feel alone.
• Know how to build a content repurposing engine, not just repurpose one-offs, and you can maintain quality and consistency across channels and formats simultaneously.
• Proactively use AI writing and research tools to accelerate your work, improve your workflows, and scale output — not as a crutch, but as a force multiplier.

Nice To Haves

• Worked in fintech, capital markets, or financial services
• Experience shaping content for a high-growth B2B brand
• Owned website copywriting and conversion-focused messaging

Responsibilities

• Own the content strategy end-to-end — from editorial planning and audience targeting to channel mix and performance measurement — positioning DealMaker as the definitive voice on retail capital.
• Write and edit high-quality long-form content, including benchmark reports, blog posts, customer stories, and thought leadership pieces that educate prospects and build category authority.
• Build a repeatable repurposing framework that transforms every pillar asset — reports, webinars, major campaigns — into sustained, multi-channel content streams that keep working long after launch.
• Create and manage multi-format content across blog, social, email, and emerging channels that drives awareness, education, and pipeline across the full customer journey.
• Partner with GTM, Product Marketing, and Sales to develop cohesive narratives, compelling copy, and content amplification strategies for product launches, events, and campaigns.
• Translate positioning and messaging into high-converting website copy in close collaboration with Product Marketing and GTM teams.
• Use analytics and performance data to measure content impact, surface audience insights, and continuously sharpen messaging and strategy — bringing a test-and-learn mindset to every channel.
• Leverage AI tools to accelerate production, repurposing, and research without compromising DealMaker's voice or quality bar, and push the content function to move faster and do more with every cycle.

Benefits

• Competitive compensation with the opportunity to earn equity
• A diverse & distributed team of doers, innovators, and experts
• Shared employee benefit plan (medical, vision, & dental)
• AI tools to support you build innovative solutions
• Annual learning support

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed