Content Marketing Manager
About The Position
Our client is seeking a Content Marketing Manager to support the development and execution of high-impact digital marketing programs for a growing portfolio of technology products and services. This role is ideal for a marketing professional who thrives in a fast-paced environment and enjoys creating compelling content, coordinating cross-functional initiatives, and driving customer engagement through scalable marketing campaigns. The ideal candidate brings experience in content marketing, lifecycle marketing, and digital campaign execution, with a strong ability to develop customer-facing communications across multiple channels. This position is heavily focused on content creation and campaign delivery rather than sales enablement.
Requirements
- 3+ years of experience in content marketing, digital marketing, campaign marketing, or lifecycle marketing.
- Proven experience developing and executing digital marketing campaigns.
- Strong content creation, copywriting, and editing skills.
- Experience creating customer-facing content across email, web, advertising, and digital channels.
- Ability to manage multiple projects and deadlines simultaneously.
- Strong stakeholder management and project coordination skills.
- Experience working cross-functionally with marketing, product, design, and analytics teams.
- Excellent communication and organizational skills.
- Experience marketing technology products or digital solutions.
Nice To Haves
- Experience in lifecycle marketing, CRM marketing, growth marketing, or engagement marketing.
- Experience supporting product-led growth initiatives.
- Experience with customer segmentation and personalization strategies.
- Familiarity with digital advertising ecosystems and marketing technology platforms.
- Experience working in large, complex, matrixed organizations.
- Knowledge of campaign measurement and performance optimization best practices.
Responsibilities
- Develop and execute customer-facing content across digital channels, including: Email marketing, Landing pages, Website content, Digital advertisements, In-product messaging and notifications
- Support lifecycle marketing initiatives focused on customer acquisition, onboarding, engagement, retention, and reactivation.
- Write, edit, and optimize marketing content tailored to specific audiences, customer segments, and product experiences.
- Create personalized, 1:1 customer communications designed to drive product adoption and engagement.
- Collaborate with Product Marketing, Creative, Design, Analytics, and Product teams to execute marketing campaigns.
- Manage campaign timelines, deliverables, stakeholder reviews, and approval processes.
- Support campaign planning and content strategy development alongside senior marketing stakeholders.
- Maintain a high volume of deliverables while ensuring accuracy, consistency, and quality.
- Ensure cohesive customer experiences and messaging across multiple touchpoints.
- Analyze campaign performance and customer insights to recommend content optimizations.
- Build alignment across diverse stakeholder groups in a highly collaborative and matrixed organization.
Benefits
- Medical, dental & vision
- Critical Illness, Accident, and Hospital
- 401(k) Retirement Plan – Pre-tax and Roth post-tax contributions available
- Life Insurance (Voluntary Life & AD&D for the employee and dependents)
- Short and long-term disability
- Health Spending Account (HSA)
- Transportation benefits
- Employee Assistance Program
- Time Off/Leave (PTO, Vacation or Sick Leave)
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What This Job Offers
Career Level
Mid Level
Education Level
No Education Listed
