Content Marketing Manager

Everlaw • Oakland, CA

1d • Hybrid

About The Position

The Content Marketing Manager will craft compelling, narrative-driven content that transforms how the legal industry understands its work, translating complex ideas into clear stories that educate prospects, elevate customers, and expand organic search reach. This role involves working closely with internal subject matter experts and external champions to uncover powerful legal narratives and convert them into high-performing articles, whitepapers, and convertible marketing assets. This is a full-time, exempt position based in Oakland, CA, with a hybrid work schedule (in office M/W/Th, with the option to work from home on Tu/Fr).

Requirements

• At least 5 years of content marketing or writing experience (or at least 3+ years with an advanced degree) creating impactful B2B content aligned with strategic goals.
• Strong narrative background in writing or journalism, with a talent for converting complex topics into persuasive, accessible stories.
• Collaborative project manager who can align internal stakeholders, build consensus, and deliver high-quality work on schedule.
• Curiosity and a test-and-learn mindset to content creation, regularly seeking out new approaches to engage target audiences.
• Authorized to work in the United States.
• Everlaw is not sponsoring U.S. employment visas for this role.

Nice To Haves

• A Juris Doctor (JD) or direct experience writing for legal, regulatory, or technical audiences.

Responsibilities

• Develop a deep understanding of Everlaw’s key customer segments, their day-to-day challenges, and the outcomes they care about most.
• Write clear, engaging content across multiple formats and channels, including articles, whitepapers, case studies, and website content.
• Collaborate with internal subject matter experts and external legal partners to identify compelling customer stories and thought leadership opportunities.
• Produce strategic content that fuels inbound search traffic and supports outbound lead generation across the buyer’s journey.
• Track, analyze, and report on content performance across production, traffic, and lead generation, running regular experiments to optimize results.
• Explore innovative B2B marketing channels, trends, and formats as an active, contributing member of the marketing creative think tank.

Benefits

• Comprehensive medical, dental, and vision coverage
• Flexible Spending Accounts for health and dependent care expenses
• Membership to Modern Health to support mental health and wellness
• Paid parental leave
• Company-sponsored life and disability insurance
• Competitive equity grants
• 401(k) plan with company matching of up to 4% of eligible annual compensation
• 17 paid vacation days
• 11 federal holidays
• Paid sick leave
• Four "Everlawlidays" (additional paid company-wide days off) per year
• Annual allocation for learning & development and relevant professional membership dues
• Hybrid work with regular work-from-home days and flexibility for life's logistics
• Monthly home internet reimbursement
• Stipend for desk setup
• Catered lunch each workday
• Snacks and company-wide events in our offices

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level