Content Manager

StoryfulNew York, NY
$70,000 - $150,000

About The Position

The Senior Multimedia Editor / Content Manager is an editorially-led role responsible for shaping and producing high-quality thought leadership and commercial content across text, video, and visual formats for both Storyful's Intelligence and News audiences. This is a senior content role that owns the full content lifecycle, from story identification and editorial planning through to packaging for web, social, and sales, with a strong emphasis on clarity, authority, accuracy, and brand voice. The ideal candidate brings a rigorous editorial sensibility, experience translating complex intelligence and product narratives into compelling content, hands-on multimedia production skills, and the ability to work across formats and business lines in a fast-moving environment.

Requirements

  • 5–7 years of experience in content production, editorial management, or multimedia journalism in a B2B, media, or agency environment.
  • Exceptional written communication skills with a rigorous editorial sensibility, meticulous on accuracy, brand consistency, and quality across all formats.
  • Hands-on video production and post-production experience, including editing capability across long and short-form content.
  • Proven ability to manage multiple content workstreams across web, social, and sales channels, optimising for each audience and format.

Nice To Haves

  • Background in media, intelligence, journalism, or communications industries.
  • Experience in a B2B SaaS or data/intelligence product environment.
  • Familiarity with design tools such as Adobe Creative Suite or Canva for light layout and visual production tasks.
  • Experience working with or briefing freelance contributors, videographers, or designers.
  • Experience producing sales enablement assets — such as pitch decks, one-pagers, and case studies — and translating complex product or research content into commercially compelling narratives.
  • Bachelor's degree in Journalism, Communications, Marketing, or a related field.

Responsibilities

  • Lead editorial planning across Intelligence and News content pillars, defining themes, formats, and cadence in alignment with core business priorities including brand building, pipeline development, and customer engagement.
  • Produce and commission long-form and short-form content including reports, POVs, blogs, and executive briefings briefing internal and external contributors as needed.
  • Extract and develop executive quotes, data insights, and thought leadership angles from research and product materials.
  • Repurpose and package content for web, sales, and social distribution, ensuring each format is optimised for its channel and audience.
  • Prioritize high-impact, reusable content that can be deployed across campaigns, sales conversations, and executive engagement.
  • Act as the editorial guardian for Storyful's brand voice, tone, and messaging, reviewing and approving outward-facing content and flagging inconsistencies before publication.
  • Edit, fact-check, and QA content produced across the marketing team, ensuring accuracy and alignment with brand guidelines.
  • Maintain and evolve tone-of-voice documentation, messaging frameworks, and content standards in partnership with the Head of Marketing & Growth.
  • Uphold visual consistency and narrative discipline across all channels and outputs over time.
  • Lead the development of video concepts and scripts for Intelligence and News audiences, including thought leadership, product, and event content.
  • Storyboard and plan video shoots, managing pre-production logistics and creative direction.
  • Prioritize high-impact, reusable content that can be deployed across campaigns, sales conversations, and executive engagement.
  • Manage freelance videographers and editors as required, briefing and quality-assuring their outputs to ensure brand alignment.
  • Define platform-specific social strategies and own the monthly content calendar in collaboration with the Marketing Coordinator.
  • Write post copy and brief visuals and video assets for all organic social channels.
  • Support community management and audience engagement across owned platforms.
  • Own the freshness and accuracy of content across Storyful's web properties, regularly refreshing, consolidating, or retiring pages to ensure the site reflects current messaging and priorities.
  • Ensure all web content is consistent in tone, structure, and brand voice in collaboration with the wider marketing team.
  • Apply discoverability best practices — including metadata, page structure, and content organisation — to ensure content is findable and performs well organically.
  • Work closely across the marketing team to ensure content is aligned with broader campaign and GTM strategies.
  • Contribute creative assets, content variants, and messaging input to support campaign execution and A/B testing.
  • Support landing page and CTA optimisation by contributing content and copy improvements to conversion workflows.
  • Contribute to event and webinar programming, including agenda development, speaker briefing, and on-the-ground content capture.
  • Maintain knowledge management resources including playbooks, asset libraries, and enablement materials.
  • Work closely with commercial teams to ensure content directly supports sales conversations, client engagement, and conversion.

Benefits

  • comprehensive and competitive benefits package covering health, retirement, wellbeing, and more, along with optional benefits to meet the diverse needs of our employees.
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