Content Manager

ComunNew York, NY
Hybrid

About The Position

At Común, brand is trust. We serve a community that has historically been underserved by financial institutions — and for many of our users, Común will be their first experience with a brand that actually speaks to them. This role owns that first impression. We are looking for a Content Manager who will be the face of Común. You will create content that is clear, warm, and credible — appearing on camera, behind the keyboard, and across every channel where our community shows up. You are equally comfortable writing a punchy Instagram caption, scripting and filming a short-form video, revising an email that highlights core positioning, and planning the calendar that ties it all together. Reporting to the Brand & Content Lead, you will translate our brand narrative into high-quality, high-volume content across formats. Rather than just experiment with AI, you treat these tools as essential to your craft — using them to move faster, maintain quality, and stay ahead of the content calendar. You are organized, resourceful, and deeply connected to the communities we serve. This role is based in New York City. Written and spoken fluency in both English and Spanish required

Requirements

  • 3–5 years of experience in content creation, social media, or brand marketing — ideally at a consumer startup, fintech, or media brand
  • Written and spoken fluency in both English and Spanish required
  • Demonstrated on-camera experience: a portfolio or channel showing you can perform, present, or host on video in a brand-aligned way
  • Strong portfolio showing range across formats: video, written copy, social, email
  • Proven ability to manage a multi-channel content calendar and prioritize against business objectives
  • Experience using AI tools as a meaningful part of your content workflow and multiplier of your ability to test new hypotheses
  • Proficiency with social media platforms (Instagram, TikTok, YouTube, LinkedIn) and content scheduling tools
  • Familiarity with basic performance analytics — Meta Insights, TikTok Analytics, Google Analytics, or equivalent
  • Proven cultural competency around our core user — a Latin American immigrant in the US

Nice To Haves

  • Experience in financial services, fintech, or a regulated industry
  • Experience in smaller organizations that need to actively balance precision with pace
  • Basic video editing skills (CapCut, Premiere, DaVinci Resolve, or equivalent)
  • Experience working with or managing freelancers, creators, or production vendors
  • Familiarity with lifecycle / email marketing tools (Braze, Klaviyo, Iterable, or equivalent)

Responsibilities

  • Be the face of Común across social and video channels — scripting, filming, presenting, and publishing content that represents our brand with authenticity and warmth
  • Execute content across formats: short-form and long-form video, static social posts, email / lifecycle copy, blog posts, landing page copy, and OOH creative support
  • Own and manage the content calendar — prioritizing creation to meet educational and learning objectives, product launches, seasonal moments, and campaign needs
  • Partner with the Brand & Content Lead to translate brand strategy into executable content plans, ensuring visual and tonal consistency across all channels
  • Use AI tools throughout your workflow to increase output, accelerate drafts, and maintain quality across a high volume of deliverables
  • Track and report on content performance — engagement, reach, conversion signals — and use those insights to sharpen future content
  • Collaborate with Design and Product teams to ensure message consistency from paid channels through in-app experiences and customer communications
  • Identify and work with external creators, photographers, and production resources as needed to supplement content needs

Benefits

  • Competitive salary and generous equity
  • Medical, dental, and vision insurance
  • Gym Pass subscription
  • Daily office lunch in NYC Office
  • Paid parental leave
  • Flexible PTO
  • Remote-friendly when traveling
  • Company-wide offsites
  • 401(k) for US employees
  • Visit to our NYC Office for remote team members
  • Visa sponsorship if applicable
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