Content Designer, Web & App, Ownership

General Motors

3d

About The Position

This role is focused on creating excellent content design across platforms and user experiences within the Human Interface Design studio. The Human Interface Design (HID) team is redefining how people interact with automotive technology—both inside and outside the vehicle. From in-vehicle displays to connected apps and foundational design systems across software and hardware, we create seamless experiences that feel effortless, engaging, and safe. We dive deep into user research to uncover real needs and behaviors on the road and beyond. We build cohesive digital ecosystems that connect users to their vehicles and services. We develop scalable design systems and interaction models that ensure consistency, accessibility, and innovation across all touchpoints. We define how users navigate voice controls, advanced driver-assist features, and connected services. Every design is inclusive, distraction-free, and aligned with global safety standards. We work hand-in-hand with engineers, product managers, interior and exterior designers, and UX researchers to bring ideas to life.

Requirements

• Strong written, visual, and verbal communication skills
• A clear portfolio of work that showcases your ability to write and evaluate writing.
• Self-starter with strong autonomy. You’re comfortable identifying problem areas, tackling them independently, and sharing your findings. You create clarity rather than waiting for it to be provided.
• Deep understanding of human interface design best practices.
• You can iterate quickly, form a clear design point of view, and navigate cross-functional feedback.
• You have a strong sense of what needs a name, and what simply needs a clear interface label.
• Strong editorial and design sensibility. You love language but believe most software benefits from fewer words.
• Skilled in information architecture and taxonomy. You know how to simplify a complex menu structure.
• Kind, collaborative, and easy to work with. You build strong relationships and contribute to a positive team culture.
• Proficient in Figma.
• Experience following an in-house design system and content standards.

Responsibilities

• Support content design work for assigned work domain across various platforms, including web, mobile, or in-vehicle.
• Support a vision for improved content standards and systems across the practice
• Collaborate with designers, Customer Experience and Marketing team members
• Design and build with AI tools through a language first approach to interfaces
• Design great experiences through clear and concise language

Benefits

• From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed