Content Creator, Nordstrom & Nordstrom Beauty (Hybrid - NYC)

Nordstrom•New York, NY
•$102,000 - $165,000•Hybrid

About The Position

The Content Creator focuses on Nordstrom and Nordstrom Beauty channels, delivering social-first content end to end by concepting, shooting, and editing native content across Reels, carousels, TikToks, YouTube formats, and Pinterest pins. The role is supported by the Senior Content Producer on Tier 3 always-on output and supports Tier 1 and Tier 2 campaign production when applicable. It calls for creative vision and ideation, native social editing, on-camera direction, and the ability to work quickly across formats and platforms while remaining true to Nordstrom and Beauty brand voices. A deep understanding of fashion and beauty content, channel strategy, and creative storytelling is essential. The role aims to expand customer understanding and reach, create meaningful customer connections and engagement across channels, optimize a customer-led full-funnel marketing mix, and support operational excellence through consistent, timely delivery of high-quality work.

Requirements

  • Bachelor's degree in marketing, communications, film, design, or a related field, or equivalent demonstrated experience.
  • 5–7 years delivering social-first content end to end at a brand, publisher, or agency.
  • Fluency in Adobe Creative Suite, including Premiere Pro, Photoshop, Lightroom, and After Effects.
  • Experience with native social editing tools CapCut and Edits.
  • iPhone and mirrorless camera shooting, lighting, and audio craft.
  • On-camera direction experience.
  • Experience with Figma, Photoshop, and Canva for static layouts.
  • Experience with Sprout or native schedulers.
  • Working knowledge of generative AI tools such as Firefly, Runway, and ElevenLabs.
  • Demonstrated competencies in Decision Quality, Manages Complexity, Action Oriented, Cultivates Innovation, Collaborates, Customer Focus, and Communicates Effectively.

Responsibilities

  • Produce, shoot, and edit native social-first content for Nordstrom main and Beauty channels, including Reels, carousels, TikToks, YouTube long-form and Shorts, and Pinterest pins.
  • Translate the trend agenda set by the JWN Social Strategy lead, informed by social-listening signals from the Nord & Beauty Community Lead, into platform-native content.
  • Partner with the Community Lead on Tier 3 always-on output and support Tier 1 and Tier 2 production.
  • Translate briefs from the JWN Social Strategy lead into platform-native execution at high velocity.
  • Direct on-camera talent, including influencers and internal creators, on set and on the fly.
  • Maintain a high creative bar for visual craft, copy, and editing while keeping pace with trend cycles.
  • Drive adoption of generative AI tools for content production, ideation, and variant generation.
  • Contribute to the Brand Social editorial point of view and provide insights to strategy.
  • Work at the speed of culture, responding to trend cycles, drops, and brand moments.

Benefits

  • Medical, vision, and dental coverage
  • Retirement benefits
  • Paid time away, including PTO accruals and holidays
  • Life insurance and disability coverage
  • Merchandise discount
  • Employee Assistance Program (EAP) resources
  • May be eligible for performance-based incentives or bonuses
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