Content Creator

Nexstar Media Group • Rochester, NY

2d

About The Position

WROC/RochesterFirst is hiring a Content Creator to produce video for television and digital platforms. The role contributes to news, weather, and informational coverage for broadcast, web, mobile apps, streaming, and social media, with an emphasis on fast, accurate, audience-focused storytelling. The Content Creator gathers and develops story ideas, conducts interviews in the field, and takes content from capture through editing and publication. The position uses mobile journalism tools, stabilized camera systems, traditional ENG cameras, newsroom editing systems, and live transmission technology. It also creates vertical and mobile-first video and works with reporters, producers, and digital teams to deliver consistent multiplatform coverage. Content must meet Nexstar standards and comply with FCC and applicable regulations.

Requirements

• Bachelor’s degree in communications, journalism, photography, or a related field, or equivalent experience.
• Proven experience in news photography, editing, and multiplatform content creation.
• Demonstrated ability to use modern field technology, including mobile devices and OSMO-style equipment.
• Experience producing vertical video and social-first storytelling.
• Strong understanding of digital publishing, social media platforms, and audience engagement.
• Ability to work independently and manage content from gathering through distribution.
• Excellent storytelling, communication, and organizational skills.
• Strong time-management skills and ability to prioritize in a fast-paced, deadline-driven environment.
• Familiarity with broadcast and digital editing systems.
• Valid driver’s license with a clean driving record.
• Willingness to work flexible hours, including nights, weekends, and breaking news situations.

Responsibilities

• Shoot, edit, and deliver high-quality video for newscasts, RochesterFirst.com, mobile apps, streaming platforms, and social media.
• Gather, develop, and contribute story ideas, with an emphasis on content that performs across digital and broadcast platforms.
• Create content for breaking news and enterprise coverage, prioritizing speed, accuracy, and audience impact.
• Use smartphones, mobile journalism apps, OSMO and similar stabilized camera systems, traditional ENG cameras, and newsroom editing systems.
• Create vertical video and mobile-first content for social and digital distribution.
• Operate live transmission technology such as TVU, LiveU, or similar tools in live and breaking news environments.
• Conduct interviews and gather information in the field with a digital-first mindset.
• Edit and publish content quickly for simultaneous use across linear, digital, and social platforms.
• Use newsroom systems and mobile tools to post content in real time, including during live or breaking coverage.
• Collaborate with reporters, producers, and digital teams on effective multiplatform storytelling.
• Maintain an understanding of audience engagement and platform-specific content strategies.
• Ensure content meets Nexstar standards and complies with FCC and applicable regulations.
• Perform other duties as assigned.

Benefits

• Paid vacations
• Paid holidays
• Sick leave
• Personal days
• Health insurance plans
• Health Savings Accounts
• Flexible Spending Accounts
• 401K Retirement Plan
• Paid parental leave
• Dental coverage
• Vision coverage
• Teladoc
• Behavioral health services
• Prescription drug coverage
• Life insurance plans
• Paid short-term disability

What This Job Offers

• Job Type: Full-time