Content Creator
About The Position
Every Man Jack is seeking a Content Creator to develop organic and paid social content that strengthens cultural relevance and share of voice. The role works across TikTok, Instagram, YouTube, and emerging platforms, creating content for the brand’s millennial male consumer and its interests in sports, health and wellness, men’s grooming, and pop culture. The Content Creator identifies trends, pitches ideas, and turns them into finished videos quickly, contributing hands-on creative production as well as content planning and iteration. The position reports to the Sr. Manager, Social Media and collaborates with Marketing, Creative, Performance Marketing, agencies, and the Content Director. Work includes ideation, scripting, storyboarding, shooting, editing, repurposing footage, appearing on camera, social listening, and using performance results to refine creative. The role is based in Mill Valley, California, with a hybrid schedule: in office Monday, Tuesday, and Thursday, and remote Wednesday and Friday. It is full-time, exempt, and salaried.
Requirements
- 3–5 years of experience creating short-form video content for a consumer brand, agency, or personal platform, with a portfolio demonstrating work that performs.
- Strong understanding of the millennial male audience and its interests, including sports, health and wellness, men’s grooming, and pop culture.
- Track record of creating content that drives comments, shares, and conversation, not just views.
- Ability to originate ideas from scratch and execute against a brief, and confidence pitching, defending, and developing ideas in group brainstorms.
- Strong shooting and editing skills using Premiere, CapCut, Final Cut, or equivalent, and comfort producing in-app.
- Comfort and confidence on camera, and willingness to appear in brand content.
- Experience creating for organic and paid social, with a working understanding of performance and ROAS.
- Deep fluency in TikTok and Instagram, including formats, trends, and how each platform’s algorithm rewards content.
- Experience with social listening tools such as Sprout, Pinpoint, or equivalent, and ability to turn observations into content-shaping insights.
- Strong written and verbal communication skills, including ability to protect and write in a distinct brand voice.
- Highly organized, detail-oriented, and calm in a fast-moving environment where priorities shift.
- Collaborative approach, with comfort taking direction, giving feedback, and working across Social, Creative, Paid, and Brand teams.
- Bachelor’s degree in Marketing, Communications, Design, or a related field, or equivalent experience.
Responsibilities
- Develop original ideas for organic and paid social that spark conversation and drive share of voice and cultural relevance.
- Write hooks, scripts, and storyboards designed to earn attention in the first three seconds.
- Partner with the Sr. Manager, Social Media and Content Director to turn cultural moments into content quickly.
- Shoot and edit short-form video, including graphics, text overlays, sound, and transitions.
- Work with the Content Director and Creative team on larger productions, and independently create quick-turn, in-app content.
- Repurpose creator, ambassador, and campaign footage into platform-ready content, and appear on camera when appropriate.
- Build platform-native, on-voice content for organic channels and paid assets with strong hooks and variations for testing.
- Partner with Performance Marketing and agencies to review results and iterate on creative.
- Monitor social content and consumer interests across sports, health and wellness, men’s grooming, and pop culture.
- Conduct social listening across the brand, competitors, and category, and bring insights to the weekly trend beat meeting.
- Identify emerging trends, assess whether Every Man Jack has a relevant role, and quickly turn suitable trends into finished content.
Benefits
- Annual bonus potential.
- Medical coverage: 100% of employee premiums and 80% of dependent premiums covered.
- Dental insurance.
- Vision insurance.
- Life insurance.
- Short-term and long-term disability insurance.
- 401(k) with generous match and no vesting period.
- Wellness stipend.
- Cell phone stipend.
- Four weeks of vacation.
- Nine accrued sick days.
- Eleven paid holidays.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
