Community Sales Manager

Atria Senior Living • Susquehanna Township, PA

1d • $24 - $28

About The Position

The Community Sales Manager is responsible for achieving community revenue goals through lead generation and conversion. The role develops and maintains relationships with local influencers and prospective residents, partners with the General Manager/Executive Director and the divisional sales team, and uses knowledge of customers and the local market to support sales and marketing objectives. The position also manages lead follow-up, tours, sales data, community marketing activities, and the CRM system. The stated wage range is $24.00–$27.60 per hour, depending on prior work history and experience.

Requirements

• Two years of direct sales experience with a proven record of setting goals and achieving results.
• Ability to build relationships through telephone, face-to-face communication, networking events, and on-site lead-generation events.
• Exceptional persuasive and problem-solving skills.
• Demonstrated ability to work under pressure with high demand for results.
• Ability to travel within the local market to attend lead-generation events.
• Proficiency with CRM tracking systems and Microsoft Office Suite.
• Valid driver’s license.
• Must satisfactorily meet and comply with the Company motor vehicle policy.
• The position requires driving; a Company-provided vehicle and/or personal vehicle may be used.

Nice To Haves

• Bachelor’s degree in a related field or equivalent experience preferred.

Responsibilities

• Manage lead generation, cultivation, and maintenance of relationships with local professional influencers to increase community awareness and generate referrals.
• Partner with the General Manager/Executive Director and divisional sales team to develop and implement a sales and marketing plan.
• Review and analyze community and market sales data, then create goals and action plans to achieve sales metrics.
• Meet established lead and lease conversion targets in the community sales and marketing business plan.
• Work with paid referral partners, including A Place for Mom, to develop and convert leads into confirmed move-ins.
• Respond promptly to potential leads and keep the CRM system current.
• Respond to telephone inquiries remotely and in real time where possible, and conduct walk-in and scheduled tours.
• Work with the General Manager/Executive Director to train and coach community staff who may handle inquiry calls or conduct tours.
• Make outbound sales calls to prospective leads to schedule community visits and advance the sales process.
• Promote and facilitate on- and off-site events that generate leads and community tours.
• Manage the community marketing budget and inventory of branded promotional materials.
• Collaborate with the General Manager/Executive Director to develop and maintain an internal resident referral program.
• Support the General Manager/Executive Director in keeping the community, apartments, model apartments, common areas, and grounds staged and marketable in line with Company standards.
• Maintain detailed CRM records for leads from all sources.
• Negotiate rental agreement incentives and terms with prospective residents and/or family members within Company standards.
• Visit competitors regularly and maintain information as directed by the Company.
• Perform other duties as needed or assigned.

Benefits

• Medical, dental, life, and vision coverage options
• Paid holidays and PTO
• 401(k) employer match
• Career development, including tuition reimbursement for US-based communities, professional training programs, and mentoring opportunities
• Employee recognition programs
• Referral programs
• Employee discounts

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed