Community Relations Analyst

CVS Health • Fort Wayne, IN

5d • $21 - $37

About The Position

Community Relationship Analysts (CRAs) are part of Oak Street Health’s Outreach team, which engages adults on Medicare in the community to support new patient growth. The role builds relationships with community leaders and partners to create opportunities for the Outreach team to engage eligible adults and to establish collaborative activities that benefit both the community and Oak Street Health. It also markets Oak Street Health to eligible adults by developing relationships with people important to the Medicare population.

The CRA researches community influencers and partners, prospects and cold calls local businesses, and works toward patient acquisition and lead generation targets across an assigned territory. The role manages partner relationships and account touchpoints, coordinates community events, and collaborates with internal teams and local leaders on initiatives. Success requires flexibility, creativity, teamwork, problem-solving, proactive outreach, and the ability to manage multiple projects and accounts.

Requirements

• Previous experience in account or community engagement.
• Comfort with cold calling and prospecting in a business-to-business environment.
• Comfort with daily accountability for metrics including account touchpoints, events scheduled, leads generated, and new patients added.
• Ability to adapt and overcome external relationship issues to achieve positive outcomes.
• Ability to manage multiple projects and accounts simultaneously.
• Ability to work proactively to generate new growth opportunities for Outreach Teams.
• Public speaking ability and strong written and verbal communication skills.
• Bachelor's degree or equivalent work experience required.
• U.S. work authorization.

Nice To Haves

• Fluency in Spanish, Polish, Russian, or other languages spoken by people in the communities served, where necessary.

Responsibilities

• Research and understand the landscape of influencers and community partners in the assigned market.
• Prospect and cold call local businesses and organizations, such as senior buildings, libraries, churches, and senior groups.
• Leverage community relationships to meet patient acquisition and lead generation targets for centers in the assigned territory.
• Work with local community leaders to identify opportunities to expand and develop patient growth channels.
• Collaborate with the Regional Partnership Manager to build and maintain relationships with Insurance Agents.
• Build and nurture relationships with local leaders to create long-term alliances with mutually beneficial outcomes.
• Serve as a point of contact for the Outreach Team and community partners interested in cross-functional initiatives.
• Maintain regular contact with key stakeholders, including discussion of weekly KPIs, initiative status, and center updates.
• Oversee cross-collaboration initiatives with stakeholders and review their impact on lead generation and new patient growth.
• Develop and manage an event calendar at least six weeks in advance across the assigned territory.
• Coordinate internal and external event details to support engaging, well-attended events that generate leads.
• Communicate event objectives, strategy, and expectations to the Regional Director of Growth, Outreach Managers, and Outreach Executives.
• Proactively work with local leaders to generate field account engagement and community outreach opportunities.
• Attend scheduled meetings to maintain knowledge of internal sales systems, marketing programs, services, workstreams, and initiatives.
• Plan lead generation and community engagement at least two weeks in advance to develop and maintain a lead pipeline.
• Perform other duties as assigned.

Benefits

• Medical coverage
• Dental coverage
• Vision coverage
• Paid time off
• Retirement savings options
• Wellness programs
• Other resources supporting physical, emotional, and financial well-being, based on eligibility

What This Job Offers

• Job Type: Full-time