Community Relations Analyst

CVS Health•Fort Wayne, IN

About The Position

Community Relations Analysts (CRAs) are part of Oak Street Health’s Outreach team, which engages adults on Medicare in the community to support new-patient growth. The CRA builds relationships with community leaders and partners to create opportunities for outreach, mutually beneficial community activities, and marketing Oak Street Health to eligible adults. The role requires flexibility, creativity, teamwork, and problem-solving. The CRA researches the local landscape of influencers and community partners, prospects and cold-calls businesses in an assigned territory, and works with local leaders to develop patient-growth channels. The CRA manages community relationships and cross-functional initiatives, monitors lead generation and patient-growth results, plans events, and supports field account engagement. The position requires regular attention to metrics and proactive planning. This full-time role is paid hourly, with a typical range of $21.10–$36.78. Benefits include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, subject to eligibility.

Requirements

Previous experience in account engagement or community engagement.
Comfort with cold calling and prospecting in a business-to-business environment.
Comfort with daily accountability for metrics, including account touchpoints, events scheduled, leads generated, and new patients added.
Ability to adapt and overcome external relationship issues to achieve positive outcomes.
Ability to manage multiple projects and accounts simultaneously.
Ability to proactively generate new growth opportunities for Outreach teams.
Public-speaking ability and strong written and verbal communication skills.
Bachelor’s degree or equivalent work experience.
US work authorization.

Nice To Haves

Fluency in Spanish, Polish, Russian, or other languages spoken by people in the communities served, where necessary.

Responsibilities

Research and understand the landscape of influencers and community partners in the assigned market.
Prospect and cold-call local businesses, such as senior buildings, libraries, churches, and senior groups.
Use community relationships to contribute to patient acquisition and lead-generation targets for centers in the assigned territory.
Work with local community leaders to identify opportunities to expand and develop new patient-growth channels.
Collaborate with the Regional Partnership Manager to build and maintain relationships with Insurance Agents.
Build and nurture relationships with local leaders to create long-term alliances with mutually beneficial outcomes.
Serve as a point of contact for the Outreach Team and community partners interested in cross-functional initiatives.
Maintain regular contact with key stakeholders, including reviewing weekly KPIs, initiative updates, and center updates.
Oversee cross-collaboration initiatives and review their success through lead-generation and new-patient-growth results.
Develop and manage a forward-looking calendar of events at least six weeks ahead across the assigned territory.
Coordinate internal and external event details to support engaging, well-attended events that generate leads.
Communicate event objectives, strategy, and expectations to the Regional Director of Growth, Outreach Managers, and Outreach Executives.
Generate field account engagement by proactively working with local leaders on community outreach opportunities.
Maintain knowledge of internal sales systems and marketing programs by attending scheduled meetings.
Plan lead generation and community engagement at least two weeks in advance to develop and maintain a lead pipeline.
Perform other duties as assigned.