Community Liaison - Hospice

BrightSpring Health Services•Minneapolis, MN
•$75,000 - $88,000

About The Position

Hospice of the Midwest is seeking a Community Liaison in Edina, Minnesota, to represent the organization and promote hospice services to healthcare professionals, community partners, and families. The role focuses on connecting patients and families with compassionate end-of-life care through outreach, education, relationship-building, and coordination with the care team. The position serves the Edina coverage area and is scheduled full-time, Monday through Friday. The Community Liaison visits hospitals, clinics, and senior care facilities; develops and maintains relationships with referral partners; represents the organization at community events; and educates families and professionals about hospice services. The role also tracks outreach activity, uses market insights to improve outreach plans, supports smooth patient referrals, maintains required documentation, completes training, and follows healthcare rules and regulations. The role requires independent work as well as collaboration with colleagues and community members.

Requirements

  • Bachelor's degree in a related field.
  • Prior experience in healthcare sales or hospice outreach.
  • At least 2 years of healthcare marketing experience.
  • Current and valid state driver's license.
  • Proof of auto insurance.
  • Strong interpersonal and communication skills.
  • Proficiency in healthcare and administrative software applications.
  • Advanced analytical and problem-solving capabilities.
  • Strong time-management and organizational skills.
  • Ability to work independently with minimal supervision.
  • Ability to collaborate professionally with people at all organizational levels and in the communities served.
  • High standards of customer service and professionalism.

Nice To Haves

  • Advanced degree or certification in healthcare marketing.
  • Experience working with CRM systems and referral networks.

Responsibilities

  • Visit hospitals, clinics, and senior care facilities to promote hospice services.
  • Build and maintain relationships with doctors, nurses, and referral partners.
  • Attend community events to raise awareness and represent the organization.
  • Track and manage outreach activity in the CRM system.
  • Use market insights to plan and improve outreach efforts.
  • Educate families and professionals about hospice benefits and available support.
  • Work with the care team to ensure smooth patient referrals and quality care.
  • Stay current on hospice care through training and self-learning.
  • Complete reports, documentation, and administrative tasks on time.
  • Follow healthcare rules and regulations.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Health Savings and Flexible Spending Accounts, including up to $5,000 for childcare
  • Tuition discounts and reimbursement
  • 401(k) with company match
  • Generous paid time off
  • Mileage reimbursement
  • Wellness and discount programs, including Noom, SkinIO virtual skin cancer screening, childcare, gym memberships, pet insurance, and travel and entertainment discounts
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