Community Liaison (HOSPICE)

ProCare Hospice of Nevada•Paradise, NV

10d•$85,000 - $90,000

About The Position

The Community Liaison plans and implements networking and marketing strategies for community and professional referral sources to generate qualified referrals. The role also accurately shares information about the hospice benefit with the community, potential patients, and referral sources, while promoting a compassionate and credible image of the employee and ProCare Hospice of Nevada. The position works autonomously and requires a minimum 40-hour work week. It involves building and maintaining referral relationships, meeting monthly referral-contact and admission goals, educating the community about hospice, and supporting timely and accurate patient admissions. The role reports to the Director of Marketing & Business Development and is classified as exempt/salary. The employee travels throughout an assigned territory to homes of prospects, professional businesses, meetings, and patients’ homes. The work involves regular interaction with patients, families, referral sources, and health care professionals, and may include evening and weekend requirements. Physical demands include standing, sitting, walking, using stairs, and occasionally lifting up to 20 pounds. The employee may be exposed to fumes or airborne particles, work-related stress, driving hazards, and potential blood/body-fluid exposure in unexpected circumstances. Reasonable accommodations will be provided in compliance with the Americans with Disabilities Act.

Requirements

Proven sales-professional experience, including relationship-building skills such as listening, understanding needs, identifying appropriate solutions, and closing.
Ability to communicate verbally and physically with potential residents and referral sources.
Ability to work independently and manage time effectively for maximum results.
Ability to work a minimum 40-hour work week.
Flexibility to meet evening and weekend requirements.
Ability to read, speak, write, and understand English.
Ability to handle frequent interruptions and emotionally charged situations involving patients, families, and caregivers.
Reliable transportation, a valid driver’s license, and current auto insurance.
CPR/BLS certification.
Successful completion of a background check pursuant to NRS 449.188 and NRS 179A.100, pre-employment drug screen and physical, TB testing, prior employment and reference checks, and an MVR; verification of education may also be included.
Ability to stand, sit, walk, use stairs, and occasionally lift up to 20 pounds; strength and endurance for standing and walking for lengthy periods.
Ability to use basic office equipment and perform repetitive physical or mental activities, including sitting, writing, communicating face-to-face, using email, and telephone conversations.
Ability to work accurately, meet strict deadlines, and use appropriate body mechanics and PPE as needed.

Nice To Haves

One year of hospice or health services experience is preferred to support understanding of hospice care and the continuum of care for hospice patients.

Responsibilities

Build and maintain effective working relationships with peers, professional staff, community personnel, referral sources, and potential medical directors.
Understand basic hospice regulations, levels of care, and admission criteria; stay current on federal and state regulatory changes and educate referral sources as needed.
Use CRM software and community resources to identify referral sources, potential medical director relationships, and missed marketing opportunities.
Develop new referral relationships and pursue opportunities in the communities served.
Maintain an accurate CRM book of business, including visit activity and referral-source information.
Ensure marketing materials are current and consistent with company policy and regulations, and notify management of outdated or inaccurate materials.
Plan for and achieve monthly goals for referral contacts and admissions; follow up proactively and persistently on leads.
Gather patient referral information to assist with admissions when requested.
Use sound judgment and problem-solving, seek guidance as appropriate, and follow the proper chain of command.
Manage time and coordinate activities to maximize productivity and efficiency; adjust or revise work schedules as requested.
Make telephone and in-person cold calls and complete assigned projects within specified time frames.
Listen effectively and demonstrate empathy toward patients, families, and the professional referral community.
Work at least 40 hours per week and independently manage the autonomous nature of the position.
Coordinate with the Admissions Coordinator to ensure timely, accurate admissions; admission support may include attending admissions, obtaining consents, and obtaining attending-physician certification of terminal illness.
Coordinate community education programs that increase awareness of the hospice benefit and generate qualified referrals.
Direct or assist with community awareness events, including health fairs, health care mixers, and company-sponsored events.
Maintain a positive, professional, credible, and compassionate image of ProCare Hospice of Nevada, including avoiding negative commentary about other agencies, their employees, or referral sources.
Adhere to patient-rights, abuse-reporting, and confidentiality policies; attend scheduled staff meetings and in-service training.
Follow departmental dress and grooming requirements and participate in Performance Improvement activities as requested.
Report to work reliably and on time, provide proper notice of absence or tardiness, and follow time-off request policies.
Take responsibility for ongoing personal development and continuing education.
If issued a company credit card, keep accurate spending logs and receipts, record purchase reasons, and enter expenses as required by accounting.
Work within the specified marketing budget and seek approval for spending above the allotted amount.
Handle confidential information, seek guidance from higher authority as needed, follow emergency procedures, and use appropriate body mechanics and PPE.
Travel throughout the territory to prospects’ homes, professional businesses, meetings, and patients’ homes.
Perform other duties as assigned.