Private Duty Community Liaison/Marketer

Companion HealthcareGuthrie, OK
Remote

About The Position

The Community Liaison is a field-based role responsible for growing billable caregiving hours by building and maintaining relationships with referral sources — hospital discharge planners, physicians, skilled nursing and assisted living facilities, case managers, and community organizations. This person spends the majority of their week in person, not behind a desk, generating a steady, reliable pipeline of new client admissions and increased billable hours.

Requirements

  • Two years experience in sales/marketing and referral development; health care facility or medical related sales experience highly desirable.
  • Demonstrated superior sales, communication and customer service skills.
  • Positive & joyful attitude.
  • Good computer skills.
  • Reliable transportation, current driver license and current auto insurance.
  • Ability to read, write and converse in English.
  • Ability to communicate with staff, residents, families, vendors, support agencies and others.
  • Ability to remain calm and composed under stress.
  • Bending, lifting, grasping, fine hand/eye coordination, pushing/pulling, prolonged sitting/standing.
  • Ability to respond to auditory stimulation.
  • Quantitative/mathematical ability (addition, subtraction, multiplication, division, standard measurements).
  • Ability to evaluate/interpret information and make independent judgments/decisions within job position parameters.

Nice To Haves

  • Bachelor’s degree in business, marketing or communications preferred, or a combination of education and experience.

Responsibilities

  • Conduct in-person visits to referral sources on a weekly, recurring basis, building relationships that translate into consistent referral flow.
  • Identify and cultivate new referral partnerships with healthcare related referral sources like; hospitals, physician practices, senior living communities, Home Healths, Hospices, etc.
  • Identify and cultivate new referral partnerships with legal and finance referral sources like; estate & trust attorneys, long term care fiduciaries, wealth managers and financial planners.
  • Identify and cultivate new referral partnerships with community referral sources like; churches, Chambers of Commerce, Alzheimers Association, ALS Associations, and Parkinsons Associations.
  • Represent the agency at community events, health fairs, and lunch-and-learns to build brand awareness.
  • Provide training and education to referral sources on the general value of private duty care and the specific value our agency brings to customers and referral sources.
  • Track all referral source contacts, visit cadence, and outcomes in the agency's referral/visit log.
  • Partner with care coordinator & scheduler to ensure referrals convert quickly and reliably into billable hours, protecting the agency's reputation with referral sources.
  • Report on visit activity, new leads, and pipeline status to both one-on-one with supervisor and in weekly team meetings.
  • Attends and participates in one-on-one meetings, weekly team meetings and monthly staff meetings.
  • Within departmental parameters, exhibits excellent customer service, decision-making and problem-solving skills.
  • Effectively prioritizes and coordinates job tasks for maximum productivity.
  • Perform additional tasks as assigned by supervisor or Administrator.
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