Community Engagement Director

Cohere•Edinboro, PA

1d•$85,000 - $95,000•Onsite

About The Position

We are looking for a Community Engagement Director to help bring the vision of a new active adult community to life from its earliest stages. Working alongside the sales team before homes are occupied and the amenity center is complete, you will create experiences that help prospective residents understand not only where they could live, but how they could connect, participate, and belong. This is an opportunity to shape the social foundation of a community before it is fully built—combining strategic thinking, creative programming, hospitality, and marketing awareness to turn a future lifestyle into something people can experience today. If you're a creative, highly visible leader who can build energy without relying on a finished amenity or established resident base, we'd love to meet you.

Requirements

5-7 years of experience in community engagement, experiential marketing, event planning, hospitality, lifestyle programming, real estate development, or a related field.
A strategic thinker who can build a long-term engagement vision while remaining hands-on in day-to-day execution.
A highly creative approach to programming, particularly in early-stage environments without established amenities or residents.
Strong understanding of marketing and the ability to create experiences that support brand positioning, prospect engagement, and the sales journey.
Proven ability to plan and execute high-quality events and activations from concept through completion.
A dynamic, polished, and welcoming presence who is comfortable engaging prospective buyers, partners, and community stakeholders.
Strong collaboration, communication, organization, and project management skills.
Experience managing vendors, contracts, budgets, and programming logistics.
Ability to provide reliable transportation and maintain a valid driver’s license and acceptable driving record.
Ability to lift and move up to 30 pounds and remain on your feet for extended periods during events and activations.

Nice To Haves

Background in active adult communities, master-planned communities, real estate development, hospitality, or lifestyle brands is highly desirable.

Responsibilities

Translate the vision and identity of an active adult community into meaningful experiences that prospective buyers can see, feel, and imagine themselves joining.
Develop a strategic engagement plan for the community’s earliest stages, when there may be no completed amenity, occupied homes, or established resident base.
Create early energy, connection, and a sense of belonging that lays the groundwork for a vibrant community long-term.
Partner closely with the sales and marketing teams to strengthen the visitor journey and communicate the engagement-focused lifestyle of the community.
Design and execute prospect-focused activations, events, and experiences that drive interest, traffic, and emotional connection to the community.
Support grand openings, builder events, marketing initiatives, and other key moments that bring the community story to life.
Gather insights from prospects and visitors to help inform future programming, marketing, and sales strategy.
Think creatively about how to deliver relevant, high-quality engagement in temporary, off-site, or developing spaces before the community’s amenity center is available.
Build relationships with local businesses, creatives, organizations, and partners that can enrich early programming and connect the community to the surrounding area.
Establish scalable systems and frameworks for future resident programs, clubs, volunteer opportunities, and community participation.
Develop annual plans and budgets for engagement initiatives; monitor expenses and identify thoughtful, cost-conscious solutions.
Manage vendors, contracts, event logistics, permits, insurance documentation, and other operational details required to execute programs successfully.
Collaborate across Cohere, developer, builder, sales, and marketing teams to ensure experiences remain aligned with the community vision and long-term operations.

Benefits

Medical coverage available on your first day
Employer-paid dental coverage
Vision coverage
401(k) retirement plan
Employer-paid Life Insurance, AD&D, and Long-Term Disability coverage
Pet insurance options
Employee Assistance Program with mental health, financial, legal, and family support resources
Travel assistance and identity theft protection
Complimentary will preparation services
Generous paid time off
16 paid holidays each year, including a Birthday Day and Volunteer Day, in addition to PTO
Professional development and growth opportunities