Communications Specialist

Mohawk Valley Health System • City of Utica, NY

16d • $56,000 - $80,000

About The Position

The Communications Specialist proactively promotes the hospital as a leading provider of clinical care, education, research, employment, and positive economic impact. The role develops and executes communications plans across written and digital platforms, including publications, websites, blogs, social media, and e-newsletters. It involves writing, editing, designing, and coordinating print and digital products, while collaborating with departments and teams on media relations, internal and external communications, and marketing.

Requirements

• Bachelor’s degree in a related field, or an associate degree with equivalent experience.
• Three years of experience in journalism or public relations, including at least two years in media relations or science/media writing.
• Practical knowledge of AP style, writing for publications, and editing; strong creative and writing skills.
• High proficiency with Adobe Creative Cloud, including InDesign, Photoshop, and Illustrator; Microsoft Word, Excel, and PowerPoint; social media platforms such as Facebook, Instagram, and Twitter; SEO; Google Analytics; and social media analytics.
• Photography and video production skills.
• Proven multitasking and project management skills.
• Problem-solving, interpersonal, and customer service skills.

Responsibilities

• Work with the MARCOM team and healthcare-system departments to develop and implement marketing and communications plans and initiatives.
• Generate and organize content for publications, websites, social media, and other distribution channels; seek out, write, edit, and, when appropriate, design content related to the MVHS mission, vision, and values.
• Promote content through digital and print media and maintain editorial standards, communications standards, branding, and guidelines while generating content ideas.
• Contribute to and manage the health system’s social media accounts, including creating departmental content, attending events, posting from events, and helping grow the system’s social media following.
• Write and edit content for internal and external print and digital media, including magazines, websites, social media, and other publications.
• Write, edit, and prepare remarks and presentations for hospital personnel and partner with stakeholders to oversee corporate communications for various entities.
• Perform related duties as assigned.

What This Job Offers

• Job Type: Full-time