Communications Specialist

Canopy•Springfield, MA

About The Position

Canopy Management Group is an accredited Association Management Company based in Springfield, Massachusetts. It partners with associations, nonprofits, professional societies, and member organizations to provide customized operational and strategic support. The company emphasizes relationship-driven, collaborative, and personalized work, supporting member engagement, leadership development, education, events, communications, and operations. The Communications Specialist learns about clients’ audiences, goals, and communities and creates and coordinates communications that strengthen connections, engage members, and advance organizational work. The role produces materials such as emails, newsletters, website updates, and campaign content while coordinating projects across multiple clients. The specialist works with teammates, clients, and volunteer leaders to ensure communications are clear, organized, and consistent with each organization’s voice. This role is suited to someone who enjoys writing and balancing creativity with organization in a collaborative, relationship-driven setting.

Requirements

  • 2–4 years of experience in communications, marketing, public relations, content marketing, or a related field.
  • Strong written and verbal communication skills, including the ability to adapt tone and messaging for different audiences and organizations.
  • Excellent proofreading and editing skills and strong attention to detail.
  • Strong organizational skills and experience coordinating multiple communication projects and deadlines simultaneously.
  • Ability to create engaging content for email, web, newsletters, social media, and promotional campaigns.
  • Comfort collaborating with clients, volunteer leaders, vendors, and internal teams.
  • Ability to think proactively and contribute ideas that support engagement and communication goals.
  • Proficiency in Microsoft Office Suite and email marketing platforms such as Constant Contact, Mailchimp, or similar tools.
  • Ability to work independently and collaboratively within a team.
  • Strong time management skills and ability to maintain accuracy in a fast-paced environment.

Nice To Haves

  • Bachelor’s degree in communications, marketing, public relations, journalism, English, or a related field.
  • Experience supporting communications for associations, nonprofits, agencies, or member-based organizations.
  • Familiarity with email marketing platforms, website content management systems, social media platforms, and scheduling tools.
  • Familiarity with website content updates and basic content management systems.

Responsibilities

  • Coordinate timelines, approvals, and inputs to ensure written communication deliverables are accurate and completed on schedule.
  • Gather information from internal teams, clients, and volunteer leaders to draft, edit, and finalize communications.
  • Participate in client meetings, identify communication needs, and turn follow-up items into written materials or messaging plans.
  • Support conference, webinar, and event communications, including promotional copy, attendee messages, reminders, and post-event follow-up.
  • Maintain organized content assets, templates, calendars, drafts, approved materials, and communication libraries.
  • Plan and manage communications calendars across multiple clients and channels.
  • Write and prepare email marketing campaigns, website updates, and social media content.
  • Analyze communication performance and recommend improvements to content and messaging.
  • Support the development and execution of communication plans, campaigns, and audience engagement initiatives.
  • Identify opportunities to improve communication effectiveness, content quality, and audience reach.
  • Collaborate with clients, volunteer leaders, and internal team members to develop content and deliver high-quality communications.
  • Contribute collaboratively while prioritizing writing quality, message clarity, and audience engagement.

Benefits

  • Comprehensive medical insurance
  • Employer-funded Health Reimbursement Arrangement (HRA)
  • Dental and vision insurance
  • Employer-paid basic life and AD&D insurance, with optional additional voluntary coverage
  • Long-term disability coverage
  • Flexible Spending Account (FSA) for healthcare and dependent care expenses
  • 401(k) retirement plan with company match
  • Paid vacation, sick leave, and holidays
  • Summer half-day Fridays
  • Volunteer time off
  • Company-sponsored donation matching up to $250 annually
  • Well-stocked office kitchen with coffee, espresso, and snacks
  • Occasional team lunches and events
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