Communications Director

Integral Ad Science•New York, NY

4d•Onsite

About The Position

Reporting to the SVP of Marketing, the Communications Director owns IAS’s U.S. communications strategy and leads executive communications for the senior leadership team. The role shapes IAS’s presence in influential U.S. media, at industry events, and across executive channels, translating business priorities into compelling stories and a consistent communications cadence. Working with the U.S. PR agency, Integrated Marketing team, and global communications leads, the Communications Director coordinates media relations, thought leadership, partner announcements, speaking engagements, and content into integrated campaigns. The role advises leaders on communications opportunities and messaging, helps maintain a consistent corporate narrative across internal and external communications, partners on crisis response, and supports employees’ understanding of IAS’s direction and strategic priorities.

Requirements

Proven experience owning U.S. communications strategy and strong relationships across relevant business, technology, and industry media.
Track record of securing meaningful Tier 1 coverage and developing thought leadership with a clear, credible point of view.
Demonstrated experience advising C-suite leaders and delivering executive communications, including speeches, media preparation, and LinkedIn content.
Experience managing a PR agency with clear priorities, constructive feedback, and measurable outcomes.
Strong writing and editing skills, including the ability to translate complex ideas into compelling stories and preserve individual executive voices.
Experience identifying speaking opportunities, developing a speaker bench, and preparing leaders for interviews, keynotes, and panels.
Understanding of how communications, content, events, and integrated marketing work together to support broader campaigns.
Experience collaborating across regions to maintain a consistent corporate narrative.
Sound judgment in sensitive situations, including crisis, issues, and change communications.
Experience in B2B technology, SaaS, corporate communications, or an agency environment.
Collaborative, proactive approach and ability to move between strategic counsel and hands-on execution.
Bachelor’s degree in communications, public relations, journalism, or a related field, or equivalent experience.

Nice To Haves

M&A experience.
Ad tech experience; welcomed but not required.

Responsibilities

Own and execute IAS’s U.S. communications strategy, setting priorities for corporate storytelling, media relations, thought leadership, bylines, and partner announcements.
Build and maintain relationships with U.S. journalists, editors, and influential voices across business, technology, advertising, and marketing media.
Direct the U.S. PR agency’s strategy and execution, setting objectives, developing a proactive editorial pipeline, and holding the agency accountable for results.
Identify timely stories and distinctive points of view that connect IAS’s expertise to issues affecting customers and the industry.
Coordinate announcements with internal stakeholders and partner communications teams, aligning messaging, timing, and execution.
Lead executive communications for IAS’s senior leadership team, tailoring opportunities and messaging to each leader’s expertise and voice.
Advise the CEO and prepare her for Tier 1 media interviews, prominent speaking engagements, and other high-profile opportunities.
Develop and execute the CEO’s LinkedIn strategy, including original perspectives, company milestones, and meaningful engagement.
Write and refine executive narratives, speeches, presentations, talking points, bylines, and briefing materials.
Develop IAS’s speaker bench by identifying relevant opportunities and matching executives and subject matter experts to audiences and topics.
Prepare speakers with tailored messaging, briefing documents, presentation development, rehearsals, and anticipated questions.
Partner with Integrated Marketing on content and campaigns around speaking engagements and events, extending their value before, during, and after each event.
Work with global communications leads to ground regional activity in a consistent corporate narrative while reflecting local audiences and priorities.
Help set IAS’s communications cadence, including story selection, sequencing, executive participation, and channel strategy.
Coordinate announcements, thought leadership, executive visibility, and internal updates into a consistent communications drumbeat that reinforces IAS’s strategy.
Support internal communications that help employees understand IAS’s corporate narrative, business direction, and strategic priorities.
Support board presentations and leadership materials, helping build a clear and consistent strategic story.
Partner with global communications colleagues, Legal, and business leaders on crisis and issues communications, including planning, messaging, and executive counsel.
Support communications related to corporate change and M&A activity as needed.