Commercial Sales Manager

Harris Group

About The Position

Harris Group is seeking three Commercial Sales Managers to grow its commercial vehicle business across the UK. Each manager will own commercial sales activity from one of three locations—Stevenage, Tamworth, or Bathgate—and develop sales of MAXUS vans and SINOTRUK trucks. The role focuses on building a territory, winning new customers, growing fleet relationships, and retaining customers through repeat business. It involves independent territory ownership and working with the site's branch, workshop, and aftersales operations to deliver a strong customer experience.

Requirements

Previous commercial vehicle, automotive, fleet, or B2B sales experience.
A proven track record in new-business development.
Experience selling vans, trucks, fleet solutions, or capital equipment.
Strong negotiation and closing skills.
Ability to develop relationships with senior commercial decision-makers.
Good understanding of vehicle finance, leasing, or contract hire.
Strong commercial awareness, with a focus on volume and profitability.
Excellent organisation and pipeline-management skills.
Ability to operate independently and take ownership of a territory.
Full UK driving licence.
Willingness to actively go into the market and build the business rather than wait for customers to visit.

Responsibilities

Drive new and used commercial vehicle sales.
Proactively identify and win new customers.
Develop MAXUS van and SINOTRUK truck sales opportunities.
Build relationships with SMEs, fleet operators, transport companies, logistics businesses, and other commercial vehicle users.
Prospect the territory through telephone activity, face-to-face visits, networking, and referrals.
Develop relationships with business owners, fleet managers, transport managers, and procurement decision-makers.
Conduct professional vehicle presentations and demonstrations.
Prepare quotations and negotiate commercial agreements.
Manage customers from initial enquiry through order and vehicle delivery, followed by ongoing account management.
Build a strong forward sales pipeline.
Develop repeat and replacement business from existing customers.
Identify opportunities to cross-sell between van and truck customers.
Work with branch, workshop, and aftersales operations to deliver a strong customer experience.
Maintain accurate sales forecasts and CRM information.
Represent the MAXUS and SINOTRUK brands professionally within the territory.
Build the territory, win new customers, grow fleet relationships, increase MAXUS and SINOTRUK sales, and retain customers.