Commerce & Digital Growth Manager, P&G Pro North America

PGBPGNGLOBAL•Cincinnati, OH

47d•$85,000 - $122,200•Onsite

About The Position

P&G Professional is seeking a Commerce & Digital Growth Manager for its North America division. This role is the primary owner of digital commerce performance, focusing on the full marketing funnel (awareness, consideration, and conversion). The ideal candidate will possess strong expertise in digital commerce, including eContent optimization, search marketing, retailer media, digital merchandising, owned channels, web analytics, measurement, and emerging digital capabilities. This strategic, performance-driven role requires end-to-end ownership of outcomes, comfort in evolving environments, and the ability to define new ways of working and shape digital commerce activation within the organization.

Requirements

Demonstrated experience optimizing product content for digital retail (Amazon, retailer .com sites, distributor websites, digitally focused retailers).
Understanding of how eContent drives conversion, organic search rank, digital shelf share, and sales outcomes.
Familiarity with content management systems such as PIM, Syndigo, or equivalent platforms.
Hands-on experience managing paid search, retailer search, SEM, or PSOR programs (keyword research, bid strategy, budget allocation, performance optimization, conversion tracking).
Understanding of CPC economics and driving cost-efficient click and conversion growth.
Experience developing digital growth strategies across retailer media networks, marketplaces, distributor websites, and customer digital ecosystems.
Proven ability to manage external agency partners (media, search, content, retail media, digital commerce), set briefs, review performance, and hold accountability.
Comfortable pulling, interpreting, and acting on digital performance data.
Ability to connect digital commerce and media performance (eContent, search, retailer media, web analytics, customer insights) to identify root causes and opportunities.
Operational discipline with high attention to detail.
Ability to prioritize and manage multiple complex workstreams in a fast-paced environment.
Comfortable operating in an evolving business environment, learning new platforms and capabilities.

Nice To Haves

Experience with retail media dashboards, Google Ads, Pacvue, Amazon Ads, SEM Rush, or equivalent platforms.

Responsibilities

Shape digital commerce priorities across the full marketing funnel, translating business goals into clear digital strategies.
Partner with customer teams, retailer partners, distributor partners, and internal stakeholders to identify and recommend digital growth opportunities.
Lead and execute digital growth initiatives including eContent, digital shelf, paid search, retailer search, retailer media, social, email, and digital merchandising.
Utilize digital performance data, customer insights, media results, content performance, and web analytics to optimize plans and improve the digital customer journey.
Manage and influence external agencies, platform partners, and internal cross-functional teams to ensure clear briefs, effective execution, and measurement tied to business priorities.
Create scalable guidance, tools, best practices, and recommendations to enhance digital commerce capabilities within the organization.
Identify emerging digital opportunities, pilot new platforms and technologies, and recommend successful initiatives for scaling.