Channel Program Manager

Avery Dennison • Mentor, OH

1d • Hybrid

About The Position

The Channel Program Manager drives profitable growth in the channel by collaborating with Product Management, Sales, and Marketing Communications to implement channel strategy and programs. The role maximizes profitable growth with channel partners in alignment with LPM business strategies and leads execution of strategies for intelligent label (IL) channel activation. The position is based on-site/hybrid in Mentor, Ohio and requires travel of 25% or more within the region.

Requirements

• Bachelor's degree required.
• 7 to 10+ years of experience in marketing-related roles, with knowledge of multi-stakeholder selling cycles.
• Deep experience engaging with sales forces, interfacing across business functions, and influencing decision-making with key stakeholders.
• Strong analytical thinking, organizational, and project management skills, with a track record of achieving challenging goals.
• Excellent oral and written communication skills, ability to convey complex ideas, and active listening skills.
• Willingness to travel 25% or more within the region.

Nice To Haves

• Master's degree with a specialization in Marketing.

Responsibilities

• Build and execute short- and long-term strategies for the ADLink partner program, including customer onboarding and membership expansion.
• Assist in negotiating, managing, and implementing distribution agreements, rebate contracts, pricing programs, and optimal product positioning within target accounts.
• Lead MDF and co-marketing decisions with channel partners, manage MDF spending, and develop annual budgets linked to revenue growth and customer loyalty.
• Plan, implement, and track channel marketing strategies and communications in cooperation with Sales, Product Management, and Marketing Communications.
• Manage and convert intelligent label opportunities into sales resources, launch and manage the PRM tool, and incorporate channel partner insights to refine commercialization.

Benefits

• Inclusive Care Program providing access to experienced, compassionate LGBTQ+ healthcare providers at no cost.
• 401(k) retirement plan with an automatic company contribution of 3% of eligible pay and a matching contribution of 50% on the first 7% of eligible pay contributed.
• Medical insurance plan options, with the company paying the larger portion of plan costs and some benefits available at no cost.
• Generous vacation program that varies based on experience and position.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior