Channel Marketing Manager

Clarios•Glendale, AZ

About The Position

The Channel Marketing Manager is a critical role on Clarios’ newly created Strategic Marketing team in the US/Canada region. The role partners with Marketing, Product Development, Customer Support, Category Management, and Demand Planning to develop customer- and channel-specific marketing plans, launch products, manage partner marketing and co-op funds, and drive profitable growth through key customer partners. The position may mentor and/or supervise one to two marketing coordinators or specialists and requires 10% travel.

Requirements

  • 3–5 years of experience in product marketing, product development, category management, brand or channel marketing, or an equivalent area.
  • Bachelor’s degree in Marketing, Business, or a related field.
  • Experience working directly with big-box US retailers, especially club, mass, or auto parts retailers.
  • Proven track record managing complex product and/or program launches with multiple internal and external partners.
  • Strong written and verbal communication skills.
  • Experience leading, managing, or mentoring junior team members.
  • Ability to travel 10%.

Nice To Haves

  • Automotive or Aftermarket industry experience.
  • eCommerce or Direct to Consumer experience.

Responsibilities

  • Build and run co-branded, omnichannel marketing campaigns with key Aftermarket retail and distribution partners.
  • Manage channel marketing budgets, track return on investment, and advise leadership on where marketing investment should be scaled up or down.
  • Create marketing tools, product displays, and digital assets for omnichannel use, working with internal or external agencies.
  • Partner with Sales, Customer Support, Marketing, and Product Development teams to launch new products on time and in alignment with organizational goals.
  • Lead and direct marketing briefs and approvals for Aftermarket marketing content, including new product messaging, customer presentations, sell sheets, web copy, and advertising copy.
  • Manage day-to-day communications and projects with external agency partners.
  • Provide direction and support for management of the Digital Asset library.
  • Support industry and customer events and sponsorships as needed.
  • May mentor and/or supervise one to two marketing coordinators or specialists.

Benefits

  • Medical, dental, and vision care coverage starting on the date of hire.
  • 401(k) savings plan with company matching, starting on the date of hire.
  • Tuition reimbursement.
  • Perks and discounts.
  • Parental and caregiver leave programs.
  • Paid time off.
  • Flexible spending.
  • Short- and long-term disability.
  • Basic life insurance.
  • Business travel insurance.
  • Employee Assistance Program.
  • The headquarters location has a full-service cafeteria and workout facility.
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