Designtex Central Regional Sales Director

Steelcase•Grand Rapids, MI
•Hybrid

About The Position

The Central Regional Sales Director leads sales performance and drives profitable growth across a territory comprising Illinois, Kansas, Ohio, Minnesota, Michigan, Iowa, Indiana, Kentucky, and Nebraska. The role develops and executes strategic business plans, builds customer and industry relationships, and uses market insights to advance revenue, margin, growth, and market-share objectives. The position also coaches and develops sales professionals, guides pipeline and forecasting activity, and partners across the business on pricing, commercial excellence, and process improvement. The employee must be located within the assigned territory and should expect regular regional travel, estimated at 40–60%. The role has a flexible hybrid schedule, with the office expected to be the primary place of work while allowing choice and control.

Requirements

  • Must be located within the assigned territory: Illinois, Kansas, Ohio, Minnesota, Michigan, Iowa, Indiana, Kentucky, or Nebraska.
  • 8–10 years of sales experience in commercial interiors, textiles, or furniture industries.
  • Ability to travel regularly throughout the assigned region; estimated travel is 40–60%.
  • Experience establishing relationships within the architecture and design community, dealer channel, and major end-user customers.
  • Proven track record of achieving sales growth and delivering business results.
  • Excellent communication, presentation, and relationship-building skills, with the ability to influence diverse stakeholders.
  • Must be authorized to work in the United States on a full-time basis; Steelcase will not support or sponsor work authorization or visas.
  • Strong strategic planning skills and ability to translate strategy into measurable business results.
  • Strong financial and commercial acumen, including experience supporting pricing decisions and profitable growth.
  • Collaborative leadership style and ability to build partnerships across functions and organizational levels.

Nice To Haves

  • Formal leadership experience, preferably with demonstrated success leading geographically dispersed sales teams.
  • Bachelor’s degree in business or a related field.
  • Demonstrated success leading organizational change and business transformation initiatives.
  • Experience using CRM platforms, including Salesforce, to manage pipeline activity, forecasting, and account planning.

Responsibilities

  • Lead regional sales performance to achieve revenue, margin, growth, and market-share objectives.
  • Develop and execute strategic business plans aligned with Designtex priorities and profitable growth.
  • Coach and develop sales professionals through field engagement, performance management, succession planning, and talent development.
  • Build executive-level relationships with customers, dealer partners, design firms, end users, and industry influencers.
  • Guide sales pipeline management, forecasting, territory planning, and opportunity advancement.
  • Analyze market trends, competitive activity, customer needs, and business performance to inform decisions.
  • Partner with cross-functional teams on pricing discipline, commercial excellence, process improvements, and effective communication.
  • Lead organizational change and business transformation initiatives.

Benefits

  • Competitive wages and benefits.
  • Flexible hybrid work schedule.
  • Continuous learning opportunities to grow and upskill.
  • Inclusive culture where employees feel seen, heard, and valued.
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