CDL Driver Trainer

Coca-Cola Bottling Company High Country•Kalispell, MT

About The Position

The Route Sales Trainer is part of the Sales Team and trains and develops Coca-Cola Bottling Company High Country sales employees. The role includes full onboarding for new employees in sales, delivery, customer service, and sales operations, as well as ongoing development of current employees to strengthen sales skills and teamwork. The trainer works in the market and at company facilities, learns delivery routes, provides route coverage as needed, observes employee performance, evaluates training effectiveness, and shares findings with managers. The position requires an active Class A CDL and the ability to operate a Class A tractor and trailer while following applicable CDL and Department of Transportation requirements. The work environment includes office, trade, market, and facility settings and may involve travel to other company locations, out-of-town training, some weekends, and some holidays.

Requirements

  • Bachelor's degree in Business Management or Marketing.
  • Two years of hands-on business management experience.
  • Proficiency in Microsoft Word, Excel, PowerPoint, and Outlook.
  • Above-average math skills and the ability to calculate profits, margins, retail prices, and financials.
  • Active Class A CDL and ability to operate a Class A CDL tractor and trailer.
  • Understanding of and ongoing compliance with CDL requirements; driving history must meet company guidelines.
  • Complete a minimum of two months with the Sales Center Manager and District Sales Manager learning the market and company expectations.
  • Complete new-hire orientation, company interactive safety training and other required safety training, and annual Alcohol and Drug-Free Workplace training.
  • Ability to lead sustainable change through employee engagement and facilitate teams effectively.
  • Demonstrated presentation and training skills, analytical and problem-solving ability, and knowledge of the business and industry.
  • Knowledge of Department of Transportation and Federal Motor Vehicle Carrier regulations.
  • Strong adaptability, business acumen, communication, decision-making, delegation, enthusiasm, judgment, leadership, planning and organizing, reliability, quality management, and safety skills.
  • Ability to work in office and trade environments; use a computer terminal for prolonged periods; walk, talk, hear, and handle, feel, or operate objects.
  • Close vision and ability to focus when using a computer terminal.
  • Ability to repetitively lift, pull, and push more than 50 pounds using proper lifting techniques, and to reach above head height, stand, walk, kneel, bend, and reach.
  • Willingness to travel to other company locations approximately 10–20% and attend out-of-town training or seminars.
  • Availability to work some weekends and holidays.

Nice To Haves

  • Knowledge of the Coca-Cola System, from marketing to delivery.
  • Experience with Margin Minder or a comparable program.

Responsibilities

  • Train Sales Specialists, Route Sales Drivers, Route Sales Trainees, and Merchandisers on company processes and the Look of Success.
  • Learn delivery routes for training and development, assist with route coverage as needed, and provide feedback on route deficiencies.
  • Provide initial training to sales employees, including new hires, in sales, delivery, customer service, and sales operations processes.
  • Work with the Sales Center Manager and District Sales Manager on market trends and solutions for growth.
  • Monitor training effectiveness, evaluate training materials and standards, and implement best practices.
  • Regularly observe and assess employee performance and knowledge, and prepare reports of observations and findings for the respective manager.
  • Train and develop sales and distribution employees in customer relationships, market execution, merchandising, product rotation, stocking, store resets, schematics, store calls, selling, ordering, warehouse loading, and pre-sell routes.
  • Train employees in proper operation of CDL-required trucks, including maneuvering, dropping and hooking, operating landing gear, and backing into docks and confined spaces.
  • Train employees on handheld operations, including invoices, credit, accounts receivable, load-out and load-in, end-of-day paperwork, and pre-sell versus delivery handheld processes.
  • Review sales performance against programs and outline plans with employees to achieve success.
  • Maintain company quality assurance standards at every account and maintain a safe working environment.
  • Maintain professional, team-oriented relationships with coworkers and customers, and follow through on commitments in a timely manner.
  • Monitor competitor products, sales, and marketing activities.
  • Comply with and reinforce regulations, policies, work procedures, and processes.
  • Assist management in coaching and mentoring staff toward goals and objectives, and provide regular performance feedback to management.

Benefits

  • Up to $75,000 earning potential with a Class A CDL.
  • 100% employer-paid employee health, dental, and vision options.
  • 100% employer-paid life insurance for employees.
  • 401(k) with employer match.
  • Product discounts.
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