Catering Sales Manager

Crescent Careers • Denver, CO

3d • Onsite

About The Position

The Source Hotel, located in Denver’s RiNo Art District, is a modern hotel that combines industrial character with contemporary elegance. It is part of a marketplace with artisanal dining, craft beverages, and curated retail, offering guests an immersive experience celebrating creativity, culture, and community. The hotel is seeking a Catering Sales Manager to join its dynamic team. This role is essential for delivering exceptional guest experiences, supporting culinary and hospitality teams, and ensuring smooth daily operations, making The Source Hotel a standout destination.

Requirements

• Strong sales, negotiation, and relationship-building skills.
• Extensive knowledge of food and beverage service, event planning, guest relations, and service standards.
• Excellent verbal and written communication skills.
• Strong organizational skills and exceptional attention to detail.
• Ability to manage multiple events, deadlines, and client relationships simultaneously.
• Ability to effectively communicate event requirements and direction to multiple departments and team members.
• Ability to work effectively with the Director of Sales, Banquet Captain, Banquet Chef, Restaurant Management, and restaurant staff.
• Ability to remain calm, professional, and solution-oriented when addressing client concerns or unexpected challenges.
• Strong ability to assess client needs and create solutions that balance guest satisfaction with hotel revenue and operational considerations.
• Ability to effectively deal with internal and external guests, including those requiring patience, tact, and diplomacy.
• Self-starting personality with an even disposition and strong sense of ownership.
• Professional appearance and manner at all times.
• Ability to communicate effectively in English.
• Proficiency with computer systems and ability to learn and utilize hotel sales/event management systems.
• Ability to work a flexible schedule, including evenings, weekends, and holidays based on event requirements.
• Ability to stand and walk for extended periods and assist with event setup and service.
• Ability to lift, carry, grasp, and/or push up to 50 pounds.
• Must be willing to pitch in and assist coworkers and other departments as needed.

Responsibilities

• Solicit new catering and event accounts through direct sales calls, networking, prospecting, referrals, community engagement, and other business development activities.
• Maintain and strengthen relationships with existing clients and accounts to generate repeat and referral business.
• Respond to catering and event inquiries in a timely and professional manner and manage leads through the sales process.
• Conduct property tours and meet with prospective clients to understand their needs and promote the hotel's facilities, restaurant, catering offerings, and services.
• Develop and deliver persuasive sales presentations and proposals tailored to client needs.
• Develop event menus and packages in partnership with the Banquet Chef and restaurant leadership.
• Prepare contracts, proposals, banquet event orders, correspondence, and other documentation necessary to secure and execute events.
• Negotiate pricing and event details within established guidelines while maximizing revenue and profitability.
• Maintain accurate and current account and event information in the hotel's sales and event management systems.
• Prepare and present weekly and monthly catering and sales reports as required.
• Serve as the primary point of contact for the client throughout the planning process, from initial booking through event completion.
• Document and organize detailed requirements for each event, ensuring all contracted details and client requests are accurately reflected in the BEO.
• Coordinate with the Banquet Chef regarding menus, food preparation, timing, presentation, and special dietary or culinary requirements.
• Coordinate with the Banquet Captain and Restaurant Management regarding event setup, service requirements, timelines, staffing, and operational needs.
• Communicate event details and changes clearly and timely to all departments and team members involved in the event.
• Conduct pre-event planning meetings and post-event follow-up with clients and appropriate hotel departments as needed.
• Monitor event timelines and proactively address changes, challenges, or client requests to ensure a successful event.
• Attend and actively participate in the on-site execution of assigned events, serving as a client-facing representative of the hotel.
• Partner with the Banquet Captain to oversee event setup, service, and breakdown and ensure the event is executed according to the BEO.
• Coordinate with Restaurant Management to utilize restaurant staff for event service when additional staffing is required.
• Provide direction and support to restaurant staff assigned to events, ensuring they understand event expectations, timing, service standards, and client-specific requirements.
• Work alongside the Banquet Captain and restaurant staff during events as needed, including guest service, food and beverage service, setup, and breakdown.
• Meet and greet clients and event representatives upon arrival and maintain an active presence throughout the event.
• Conduct a final review of event spaces following each function to ensure proper breakdown, cleanliness, and return of equipment and supplies.
• Follow up with clients following events to gather feedback, address concerns, and identify opportunities for repeat business and rebooking.

Benefits

• Highly competitive wages
• An exceptional benefit plan for eligible associates & your family members
• RSP/401K matching program for eligible associates
• Discounts with our Crescent managed properties in North America for you & your family members

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed