Care Partnerships Associate - North Carolina

Thriveworks•Cornelius, NC

About The Position

Thriveworks is seeking a North Carolina-based Care Partnerships Associate to expand access to behavioral healthcare by building and strengthening relationships with healthcare organizations and referral partners across states that partner with North Carolina. This externally facing role combines business development, relationship management, and territory strategy, with a focus on developing referral opportunities and driving measurable growth. The ideal candidate is proactive, data-driven, and comfortable managing relationships from initial outreach through long-term partnership growth. The role manages and grows referral partnerships, develops relationships with healthcare stakeholders, helps partners navigate the referral process, and researches territory opportunities. The associate uses account and referral data, CRM tools, and performance metrics to prioritize outreach and assess results. They also collaborate with internal teams to address partner needs and improve the referral experience. Success is measured by referral growth and new client visits, new and expanded partnerships, reactivation of declining or inactive accounts, expansion across providers and locations, outreach and account management effectiveness, Patient Referral Dashboard adoption, Salesforce accuracy, and contribution to Care Partnerships goals. The position requires living in North Carolina. Physical demands may include being sedentary for long periods and entering text or data using a traditional keyboard.

Requirements

2–5 years of experience in business development, healthcare outreach, sales, account management, provider relations, or a related field.
Strong communication, relationship-building, and problem-solving skills.
Confidence with outbound outreach and developing new relationships.
Ability to manage multiple accounts and prioritize opportunities independently.
Comfort using data and performance metrics to drive decisions.
CRM experience; Salesforce is strongly preferred.
Strong ownership, organization, and follow-through.
Ability to thrive in a fast-paced, growth-oriented environment.
Must live in North Carolina.

Nice To Haves

Bachelor’s degree in Business, Healthcare, Marketing, Communications, or a related field preferred.
Salesforce experience strongly preferred.

Responsibilities

Manage a portfolio of healthcare partners and referral sources to increase referrals and new client visits.
Develop strategies to grow existing partnerships and build new referral relationships.
Identify high-potential providers, practices, specialties, and healthcare organizations within assigned markets.
Use referral and account data to prioritize outreach, identify opportunities, and re-engage declining or inactive partners.
Build relationships with physicians, APPs, practice managers, referral coordinators, care managers, social workers, and other healthcare stakeholders.
Conduct proactive outreach through phone, email, virtual meetings, and in-person engagement when appropriate.
Educate partners on Thriveworks services, referral pathways, availability, locations, specialties, and accepted insurance.
Serve as a trusted point of contact and build relationships across multiple levels of strategic accounts.
Help partners navigate the Thriveworks referral process and remove barriers to patient access.
Promote adoption of referral tools, including the Patient Referral Dashboard.
Identify recurring partner needs and collaborate internally to improve the referral experience.
Follow through on partner commitments, meetings, and growth opportunities.
Research healthcare markets and identify new partnership opportunities.
Build relationships with health systems, physician groups, primary care, OB/GYN, specialty practices, urgent care, and other referral sources.
Prioritize accounts based on referral potential, performance, and strategic value.
Maintain accurate account and activity information in Salesforce.
Use CRM, dashboards, and referral data to evaluate performance and prioritize opportunities.
Partner with Growth, Marketing, Clinical Operations, Analytics, Patient Access, Billing, and other teams to address partner needs and support growth.

Benefits

Healthcare insurance benefits
Dental insurance benefits
Vision insurance benefits
Life insurance benefits
401(k) with 3% employer match
Paid time off
Paid holidays
Additional coverage options, including Short-Term Disability, Long-Term Disability, and Group Accident Insurance
Professional development and advancement opportunities
An amazing team culture