Campaign Manager

Yes Energy•Boulder, CO

1d•Hybrid

About The Position

Yes Energy is looking for a Campaign Manager to join our marketing team and drive pipeline across a defined set of market segments. This is a role for someone who brings both strategic thinking and strong execution: you will develop the approach for your campaigns, build and run them, and refine them based on the data. You will work alongside a Senior Campaign Manager and report to the Director of Demand Generation, contributing to both new-logo and expansion-pipeline goals. The right person has deep email marketing experience, is proficient in HubSpot, and is comfortable writing and managing outreach in a sales engagement platform.

Requirements

3-5 years of experience in marketing, with a focus on campaign management or demand generation.
High proficiency in HubSpot (or similar marketing automation tools) and Salesforce.
Experience using platforms like SalesLoft, Outreach, or Apollo to write and manage outreach sequences.
Analytical mindset with the ability to work with marketing performance data and draw clear, actionable conclusions.
Strong written communication skills, particularly for high-conversion email and outreach copy.

Nice To Haves

Background in B2B SaaS
Experience with account-based marketing (ABM) programs
Familiarity with event/webinar management

Responsibilities

Plan and run campaigns for assigned segments, developing the approach from initial concept through launch and ongoing optimization.
Manage audience selection, messaging, and channel mix, ensuring optimal timing for maximum engagement.
Closely monitor campaign performance and make data-driven adjustments to improve ROI and lead quality.
Write compelling email copy and manage outreach sequences within a sales engagement platform.
Build and manage campaigns within HubSpot, ensuring technical accuracy and proper lead routing.
Work closely with sales teams on coordinated outreach programs and align with product teams on key messaging.
Contribute to broader demand generation planning to meet both new logo and account expansion goals.