Campaign Content Manager

Joko
Hybrid

About The Position

At Joko, we help consumers shop smarter. Our mission is to revolutionize shopping, empowering people to find what they need, make informed decisions, and save money. Founded in Paris, Joko is a tech company and certified B Corp with over 90 talents across Paris, Barcelona, and New York (and beyond). More than 6 million users already save money every day at 10,000+ merchants with Joko. From cashback and automatic coupons to price alerts and carbon tracking, we keep expanding our products to make shopping smarter. We’re now building an AI-powered shopping assistant to help users find the best products by price, quality, and impact. Having reached profitability in our core market, we’re now scaling globally, with a strong focus on the US. It’s still day 1, come build the future of shopping with us! ✨ Our Marketing Team No one is more creative AND data-driven than this team—they have the best of both worlds! The Marketing team’s main mission is to get our product into the hearts of millions of users around the world. The Growth team builds innovative ideas to conquer markets, attract, and retain users. The Brand team strives to create Joko’s vision for the long term and builds a connection with all its users. The Campaign & Merchandising team drives our Joko Business-to-Consumer campaign calendar and enhances the customer shopping experience across our merchandising assets. The B2B Marketing team positions Joko as the top partner to have in our space and aims to build the most desired employer brand possible. Led by Isa, our CMO, they are constantly innovating to take our business to new heights. 🎯 What you will do At Joko, we value ownership and impact. We’re looking for a Campaign Content Manager to join our Campaign & Merchandising team and become the creative force behind our CRM content strategy. This role is perfect for someone who combines creative passion with performance obsession, knows how to craft compelling push and email campaigns that convert, and leverages AI tools to scale impact without compromising quality. Reporting to Arnaud, Head of Campaign & Merchandising, you’ll be responsible for creating engaging CRM content that drives user engagement and business results.

Requirements

  • 5+ years experience in CRM/campaign content roles with proven performance results.
  • Creative + analytical mindset: you're equally passionate about crafting compelling copy and analyzing performance metrics.
  • Fluent French speaker with excellent written and spoken English.
  • AI obsession, with hands-on experience using AI content tools (ChatGPT, Claude, etc.) to scale production and a strong curiosity for testing new tools.
  • Mastery of CRM platforms (Braze, Customer.io, or similar) and content management tools.
  • Strong track record of data-driven optimization: A/B testing, performance analysis, and iterative improvement.
  • Experience creating push notifications and email campaigns that drive measurable results.
  • Comfortable working in fast-paced environments with multiple stakeholders.

Nice To Haves

  • Understanding of e-commerce trends and Gen Z/Millennial communication styles.
  • Experience with marketing automation and personalization strategies.

Responsibilities

  • Create compelling push notifications and email campaigns that capture attention and drive action.
  • Develop content strategies aligned with campaign objectives and user engagement goals.
  • Leverage AI tools to streamline content production, test variations, and scale creative output.
  • Continuously optimize messaging based on performance data and user behavior insights.
  • Own the CRM content pipeline (briefing management, prioritization, scheduling, and delivery).
  • Collaborate with the Marketing team, B2B, and other teams to translate business objectives into effective CRM content.
  • Manage the content calendar and ensure timely delivery across all CRM channels.
  • Scope deliverables based on campaign urgency and performance priorities.
  • Monitor and analyze campaign performance metrics (open rates, CTR & conversions).
  • Conduct A/B testing to continuously improve content effectiveness.
  • Identify trends and insights to inform content strategy and creative direction.
  • Present performance reports and actionable recommendations to stakeholders.
  • Brief designers with clear, performance-oriented creative directions.
  • Ensure brand consistency while prioritizing conversion and engagement.
  • Maintain content repository and asset management systems (Notion, Airtable, Customer.io).
  • Stay on top of CRM best practices, AI content tools, and industry trends.

Benefits

  • Flexible remote
  • Access to a coworking space and a coworking budget
  • Work from anywhere for up to 3 months per year
  • Top-market compensation
  • Equity for everyone
  • Half-day each week dedicated to leveling up with AI
  • Yearly offsite in amazing locations
  • Budget for team-building events
  • Monthly in-person gatherings
  • Contribution to your ClassPass subscription
  • 8-week leave paid 100% for the second parent
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