Business Director

Ctzar•New York, NY

12d

About The Position

CTZAR, part of The Independents Group, partners with luxury, lifestyle, fashion, beauty, art, and wines and spirits brands to deliver social media, influence, paid social media, and content creation. The agency combines strategy, creativity, and production to create culturally relevant campaigns. Headquartered in Paris, CTZAR is expanding its presence in the United States and building a local team. The Business Director is a permanent position based in New York City. This role serves as the primary strategic partner for clients, overseeing integrated communications initiatives and identifying opportunities for business growth. The Business Director builds long-term client relationships, leads cross-functional teams, ensures successful campaign delivery, and drives new business development throughout the U.S. market. The role also includes daily team supervision and development, account budgeting and financial management, margin development, negotiations, and establishing and tracking project KPIs. The position requires 10–12 years of experience in a creative social media, digital, or advertising agency, including prior management experience. CTZAR offers a bonus scheme based on targeted KPIs and is committed to diversity, inclusivity, and equal opportunity.

Requirements

10–12 years of experience in a creative social media, digital, or advertising agency.
Prior management experience.
Strong interest in digital and social media and understanding of the strategic challenges brands face on these channels.
Proactive approach and excellent listening skills, with the ability to understand clients’ evolving needs.
Enthusiastic, dynamic, and thoughtful approach, including willingness to share experience to help develop the team.
Good strategic and creative judgment and a strong sense of aesthetics.

Responsibilities

Serve as the primary point of contact for assigned clients, build trusted relationships, and provide strategic communications counsel.
Partner with clients to develop and implement social media and digital communications strategies across owned, earned, and paid media.
Oversee content strategy and production, ensuring creative deliverables align with client objectives, brand positioning, and campaign goals.
Lead cross-functional project teams and coordinate internal resources and external partners to deliver projects on time, within budget, and to quality standards.
Manage day-to-day client communications, identify opportunities, address challenges, and provide an exceptional client experience.
Monitor campaign performance and recommend ways to optimize results and maximize client value.
Establish budgets that support the agency’s financial viability and ensure budgets are respected.
Supervise and develop team members, help them achieve their goals, and ensure the quality of their work.
Develop margins and supervise negotiations and financial management for accounts.
Define realistic KPIs for projects and oversee their tracking.
Stay informed about industry trends, competitive activity, and emerging opportunities.
Identify, cultivate, and pursue new business opportunities in the U.S. market.
Develop strategies for generating client relationships through networking, industry events, referrals, and market outreach.
Collaborate with leadership on business development plans aligned with agency growth objectives.
Identify cross-selling and upselling opportunities through existing client relationships.
Build and maintain an industry network to increase brand awareness and generate qualified business opportunities.