Business Development Specialist

Grayson HRAtlanta, GA
Hybrid

About The Position

The Sales – Business Development Specialist (BDS) is a frontline revenue-generating role responsible for converting inbound opportunities into long-term client engagements across accounting, tax, and advisory services. This role operates within a high-performance, consultative sales environment, engaging directly with business owners—typically generating $5M+ in annual revenue—to identify financial gaps and position solutions that deliver financial clarity, cash flow visibility, strategic tax, and forecasting and business insight. This is an inbound, conversion-focused role driven by Carter & Company’s marketing engine. Success is defined by the ability to lead structured, consultative conversations, control the sales process from first contact to close, maintain disciplined pipeline ownership, execute consistent follow-through, and build relationships that drive long-term revenue. The role objective is to convert qualified inbound opportunities into high-value client engagements through disciplined execution, consultative selling, and relationship-driven growth.

Requirements

  • 2+ years in sales, business development, or client-facing roles
  • Experience leading conversations and closing business
  • Exposure to consultative or solution-based selling
  • Strong questioning and listening skills
  • Ability to explain financial concepts clearly
  • Effective objection handling
  • Strong organization and time management
  • Experience using CRM systems
  • Ability to manage multiple active opportunities

Responsibilities

  • Serve as the first point of contact for inbound prospects
  • Conduct structured advisory conversations with business owners
  • Identify financial challenges (tax inefficiencies, cash flow issues, lack of visibility)
  • Educate prospects on Carter & Company’s value
  • Lead conversations with confidence and control
  • Apply structured discovery and questioning techniques
  • Position accounting, tax, and advisory services as strategic solutions
  • Handle objections and move opportunities toward a defined next step or close
  • Own and manage pipeline from lead → close
  • Maintain 100% CRM visibility and accuracy
  • Track deal progression and next steps
  • Prevent stalled opportunities through proactive follow-up
  • Partner with Business Development Manager and Fractional CFO
  • Support high-value and complex engagements
  • Participate in deeper advisory conversations
  • Build relationships with business owners and decision-makers
  • Represent Carter & Company at networking events
  • Convert relationships into consultation opportunities
  • Strengthen pipeline beyond inbound sources
  • Execute consistent follow-up cadence
  • Maintain ownership from first contact through close
  • Ensure all commitments and next steps are completed
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