Business Development Representative - North America

ValGenesis•Toronto, ON

81d•$70,000 - $80,000•Hybrid

About The Position

As a Business Development Representative for ValGenesis, you will serve as the first strategic point of engagement with prospective customers. Your mission is to thoughtfully engage prospects through phone, email, and other channels to understand their needs, deliver relevant insights on how ValGenesis solutions can support their organization, and guide them through an early-stage evaluation journey. This role goes beyond high-volume outreach. You will be responsible for nurturing relationships over time, rigorously qualifying opportunities, and developing a deep understanding of each prospectâs priorities and readiness. Through consistent, value-driven engagement, you will cultivate well-qualified, sales-ready opportunities and build a high-quality pipeline before transitioning prospects to the sales team.

Requirements

2 â 5 yearsâ experience in a call center or other role where the majority of work was spent speaking with customers, prospects or partners over the phone. This is a phone-centric role.
Previous experience working in the Life Science industry.
Enthusiasm talking to people and helping them identify solutions that improve their daily professional lives (ie: helping to digitize and streamline efforts).
Comfort with a blended base-plus-commission salary and desire to hit targets.
Excellent verbal and written communication skills
Operate proactively and is a self-starter
Possess a strong work ethic including but not limited to staying organized, following process, having strong time management abilities
Ability to travel 5 â 15% of the time for conferences to manage company exhibit / booth

Responsibilities

Respond via phone call to inbound inquiries about ValGenesis products and solutions quickly and enthusiastically. Answer questions and determine the prospectâs interest and ability in moving forward with a sales engagement.
Achieve or exceed defined KPI Goals based on qualifying prospects according to established guidelines.
Proactively reach out via phone call to marketing leads that have self-qualified through a determined set of cumulative activities.
Proactively engage high-interest individuals on LinkedIn and other channels to introduce ValGenesis products and solutions. This includes cold-calling select lists of high-potential individuals.
Nurture leads over time, rigorously qualify opportunities.
After a lead is qualified, schedule a pre-demo meeting with appropriate regional sales person.
Occasionally attend virtual or in-person events (when safe and as able) as a ValGenesis representative.
Update marketing and sales systems with details of phone calls and lead outreach. Ensure data is accurate for use by sales team.
Collaborate with marketing and sales teams to provide candid, clear feedback on lead quality, marketing channel quality, and process effectiveness. Your insight is unique and valuable.
Contribute to regular reporting as necessary.
Participate in ongoing training to stay up to date with products and solutions.